Follow & share


Join the mailing list



Now viewing


« All Channels

News by channel

Candidate Engagement: Gamified Recruiting with 1-Page

It’s one thing to offer gamification incentives to keep customers and employees engaged, but is it really another to offer incentives for job hopefuls? Not according to Saul Minkoff, co-founder of Pulse Savings. Minkoff teamed up with 1-Page, a hiring gamification startup, to change the way members joined his team.

read more

New for GSummit SF 2014: Hands-on Labs for ALL Conference Attendees

With the consistently sold-out success of our Certification Workshops at GSummit each year, we decided to add a workshop experience to the regular conference agenda FOR ALL ATTENDEES to participate it. We call them Hands-on Labs and they’re going to be one of the best aspects of this year’s event–guaranteed! Each of the 90-minute Labs will offer a limited group […]

read more

Low to No Tech Gamified Training with Monica Cornetti

We often like to say that sometimes good design and creativity can trump technology, like in the case of Amy Baskin’s grammar olympics or David Hunter’s zombified geography curriculum. Most people want to use gamification solutions with fancy apps and SaaS solutions but what if you simply don’t have the resources? Monica Cornetti is a gamification expert specializing in using some creative designs for training purposes and we invited her to speak on our weekly Gamification Revolution webshow.

She walks us through her methods for low to no tech gamified training and shares her knowledge on:

  • Using story narratives for engagement
  • Using avatars without technology
  • Getting people excited to use no-tech solutions
  • 5 Step Solution to low-tech training
  • Measuring progress without tech

And much more! Watch her full interview with Gabe Zichermann below and be sure to watch Victor Manrique join on our gamification show this Thursday at 1PM ET:

read more

How Cisco Drives Social Media Training with Gamification

At Cisco, we use gamification across a number of key programs. One program where we have extensively incorporated gamification techniques is our Social Media Training Program.

During the past two years, the Global Social Media Team at Cisco has invested in our Social Media Training Program. This program offers a unique opportunity for employees and contractors at Cisco to build their social media skillset. And the opportunity to leverage the skills they learn is manifold.

read more

3 Myths About the Efficacy of Gamification

Is Gamification Overrated? Or are we looking at it wrong? In 2011, Gartner predicted that more than 70% of global 2000 organizations would have at least one gamified application by 2014. A year later, in Nov 2012, Gartner also predicted that 80% of the current gamified applications would fail to meet their business objectives, primarily […]

read more

The Other Knack: Games for Recruiting Talent

The release late last year of the Playstation 4 and its launch titles, such as Knack, were greeted with a great deal of hype and a great deal of sales. For many, successfully launching a new gaming generation rests on the ways new platforms can innovate, evolving games to be entertaining in ways were never imagined before. Typically that means better processing power, new controller inputs, or even more technology integrated into the system. Yet, for the past few years, tech start-up Corp has slowly progressed an entirely different sort of platform, one focused on innovating and evolving games in radically new ways. Not for entertainment, their games are for the gamification of business hiring.

This other Knack, founded in 2010 by entrepreneur Guy Halfteck, uses games to identify skills and talents (playfully called knacks) in their players.

read more

Creating a Culture of Enthusiasm to Improve Employee Engagement

Employee engagement if often one of the most overlooked aspects of business management. Indeed, while there has always been a heavy emphasis on keeping customers interested in interacting with the business, there is often no talk of how to keep employees themselves enthusiastic about what they are doing. And this is definitely not going to be good, as employees’ lack of enthusiasm will undoubtedly affect their performance. So, how do you bring back their interest?

read more

The Best of Enterprise Gamification in 2013

Happy new year!

2013 was a fantastic year for gamification and the Gamification Co team. To start off the new year right, we would like to show you some of our top posts from the last year. Check back daily for our top posts in enterprise, education, health, op-eds, and staff pieces.

Starting off the new year, we’d like to share some of the top articles for gamification in enterprise.

read more

How Playing Games Can Discover True Talent

Recruiting games are some of the most exciting applications for gamification today. We’ve seen it applied everywhere from the Air Force to big data analytics startups and now a new company has emerged to create games for talent discovery.

Knack is a startup that deeply believes in the mantra “you are how you play” and makes casual games to unveil player traits, soft skills, and behavioral qualities.

Essentially — the games by Knack serve as a medium for behavior observation and will pair you with appropriate recruiters and companies based off your revealed traits.

We invited Knack founder Guy Halfteck to join our Gamification Revolution show to explain the company’s vision and what Knack is capable of. Watch the video below for the full interview.

If you’re interested in trying out these games, check out to request an invite.

read more

How the Experts Use Gamification for Employee Engagement – GSummit Global Webinar

A few weeks ago, we had a live webinar for GSummit Global that focused on achieving customer engagement with gamification. Today, we’re going to shift gears and take look at how prominent experts Phaedra Boinodiris (IBM), Ryan Mizusaki (Delta), and Ross Smith (Microsoft) have approached gamification as a means of motivating and training their staff.

Moderated by Gabe Zichermann, the following webinar is part 2 of 3 of our GSummit Global Webinar series, so stay tuned for our final webinar early next week.

read more
Title 2

This is the content for the second popover.