O’Canadian Beer Fridge, Open Sesame!

Sing Your National Anthem For A Cold One On July 1, 1867, Canada became a self-governing dominion of Great Britain and a federation of four provinces: Nova Scotia, New Brunswick, Ontario and Quebec.  The anniversary of this date was originally called Dominion Day, but was officially changed in 1982 to Canada Day.  This is the…

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amstel

Amstel Wants to Reward You with Beer for Ignoring Your Phone

My very first post at Gamification Co involved a DIY-gamification project to retain etiquette at the dinner table. The premise was simple: everyone gathers their smartphone in the middle of the table at the start of a meal. If anyone checks their phone in that time, they’re forced to pay for everyone’s meal. I’m amazed that nobody else has taken this concept of cellphone abstination and turned it into an app (that I know of) until Amstel released their new iOS app to actually reward users for doing this.

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