Gamifying Driving Safety With Mobile App TextNinja

While automobiles have been part of the American landscape for a century, mobile phones only started becoming commonplace about 15 years ago. Today, the pairing of the two products forms a dangerous combination leading to distracted driving, and in far too many cases, car accidents. TextNinja, a gamification startup is trying to overcome the problems caused by the collision of these technologies with a new technological solution: a mobile app that helps keeps drivers’ focus where it belongs – the road.

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Modernizing Customer Loyalty Program With Canadian Tire Money

Loyalty programs have a long and varied history, with retailers rolling them out in different forms to entice longtime customers to continue spending with them. Canadian Tire, one of Canada’s largest automotive accessory retailers, has one of the oldest customer loyalty programs. Consumers who buy items with cash or credit cards earn paper bills that look like money. The Canadian Tire Money loyalty program has been in place since 1958.

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CyberDoctor Gamifies Medication Regimen With Novel Mobile App

As patients take more pills, tracking that medication and staying on the pill schedule gets harder and harder. There’s no shortage of mobile apps that aim to help patients stick to the drug regimen. But many of these apps feel punitive. After all, an alarm or warning that you haven’t yet taken your meds can feel more like medication compliance by punishment. It doesn’t have to be that way. A gamification startup has developed a mobile app that encourages medication compliance by turning the mundane drug regimen into an engaging game.

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