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April 3, 2026
  • Hack the Mind, Protect the System: Why the Future of Security is Cognitive
  • Gamification and AI in Education: 10 Great Examples for Today
  • Stop Devaluing Loyalty Programs. Do This Instead. 
  • Why Public Health & Civics Lotteries Are So Highly Effective: Gamification
Gamification Co

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  • Hack the Mind, Protect the System: Why the Future of Security is Cognitive

    10 months ago10 months ago
  • A visually engaging illustration of students and professionals engaging in gamified learning

    Gamification and AI in Education: 10 Great Examples for Today

    1 year ago1 year ago
  • Stop Devaluing Loyalty Programs. Do This Instead. 

    3 years ago1 year ago
  • Why Public Health & Civics Lotteries Are So Highly Effective: Gamification

    5 years ago5 years ago
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    7 years ago1 year ago
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  • Experts

The True Value of Individual Progression to Mastery

Gabe Zichermann14 years ago13 years ago11 mins

Earlier this week, I went to go see the critically-acclaimed documentary Speak. The movie centers around the competition for the World Championship of Public Speaking, run each year by Toastmasters International. According to the New York Times Review, this doc is both deft and innovative – and I would tend to agree. Obviously, I’m really…

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  • Enterprise

Gamifying Advertising: Tipp-Ex’s a winner

Gabe Zichermann15 years ago13 years ago23 mins

Mashable put out their list of top watched YouTube ads of the year, so I couldn’t resist. Going through the commercials, I was unsurprised to see famous athletes, screwball comedy and long-form artistic work. What really caught my eye was an extraordinarily successful and clever ad campaign from Tipp-Ex, a white-out brand from Germany. I…

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