Today, Gabe Zichermann’s Gamification Master Class Video and The Early Release version of Gamification by Design is available at 50% off on O’Reilly’s “Deal of the Day”. The video shows you how to take advantage of gamification—the secret ingredient that’s fueled the success of Foursquare, Nike, Groupon, and many other websites. In the Master Class,…
O’Reilly Radar just put up a new post by our own Gabe Zichermann exploring “The purpose of gamification“. Gamification has been differentiating itself from the earlier attempts at dragging games out of entertainment such as advergaming and in-game advertising. It is quickly taking hold as a viable process not only in advertising but also within areas as…
O’Reilly’s Gamification Master Class video has just been released as well as the early digital version of Gabe Zichermann’s new book, Gamification By Design. The Master Class video gives viewers the tools to understand the true power of games and how they can work with your business. It includes in depth coverage on the cutting edge…
I will be presenting an hour-long webinar for O’Reilly on January 7th called “Gamification Patterns and Pitfalls” at 10am Pacific Time (1800 GMT). I’ll be discussing examples of successful gamification as well as some less-successful ones to give a well-rounded overview of how you can make your business more engaging. I will also be previewing…
