Happy new year!
2013 was a fantastic year for gamification and the Gamification Co team. To start off the new year right, we would like to show you some of our top posts from the last year. Check back daily for our top posts in enterprise, education, health, op-eds, and staff pieces.
Starting off the new year, we’d like to share some of the top articles for gamification in enterprise.
Measuring ROI is an elusive task: you have external factors that affect the results; measuring the baseline is a subjective process; forecasting future impact is hard and even calculating the actual investment is a project by itself.
That said, one can measure almost anything (I recommend reading the book How to Measure Anything). There are testimonies of increased sales results after implementing gamification systems by 5-15%. But, I believe we need to dive in to understand how to analyze success.
The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts.
Our next episode is taking place Thursday – June 20th at 1PM EST, featuring Thomas Hsu of Accenture.
This past week’s guest was Bart Briers, Director of Services and Solutions at CTG Belgium. Gabe and Bart talk about Bart’s approach to gamification consulting, what clients expect from Bart’s services, and even a story about training on a…train. Watch the full interview below to learn more:
Bunchball’s gamification campaign with Playboy digital has shown promising results. According to an interview with Bunchball’s chief product officer Rajat Paharia in VentureBeat, “We’ve seen huge growth in gamification over the past year and we’re thrilled to see that translate into genuine customer demand.”
