“You’re Being Gamed” Article in The Awl
Our own Gabe Zichermann was recently interviewed by Choire Sicha of The Awl for this great article called “You’re Being Gamed“. The piece talks about Gabe’s beginnings in gamification, a broad overview of gamified advertising going on today, like Jay Z’s Decoded campaign sponsored by Bing and headed by Droga5, and how gamification can help…