May 31, 2026
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February 21, 2013

Introducing GFeedback: Free Startup Advice from Gabe Zichermann

Ivan Kuo03 mins

Startups are a big part of the gamification community because they’re paving the way to a fully gamified future but they’ll still need to existence in the future for that to happen!

That’s why we’re starting a new feature on Gabe Zichermann’s Gamification Revolution weekly online show, GFeedback! We will give one community-voted startup 5 minutes with Gabe: the founder will have to come on camera, present a concept, and ask design questions in 2 minutes and Gabe, with his guests and other show participants, can give feedback on that idea for the following 3 minutes.

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Chok! Coca-Cola’s Most Successful Hong Kong Marketing Campaign in 35 Years

Ivan Kuo63 mins

Coca-Cola has really been innovating with their marketing campaigns worldwide. We saw one Coke vending machine challenge mall visitors to dance for free Coke in South Korea. And another Coke machine challenged commuters to be James Bond in Europe to promote the release of Skyfall. Apparently, Coke isn’t done with using gamification for marketing as the Harvard Business Review blog shed some light on their Chok campaign — an initiative Coca-Cola claims to be the best Hong Kong marketing campaign they’ve accomplished in 35 years.

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