Join the Gamification Co Team
If you have a passion for gamification, and want to help transform the engagement industries, why not join GCo?
We are seeking two amazing candidates: a Content/Community Intern and a Sales/Marketing Associate
May 9, 2013
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Top 12 Pitfalls To Avoid in Managing Enterprise Gamification
Gamification is fast being touted as a panacea for everything from employee engagement to higher productivity, from customer loyalty to effectiveness in teaching. It’s no wonder that more than 70% of Forbes Global 2000 companies have announced plans to deploy gamification in some form or other. As more and more enterprises wake up to the potential of gamification, there is also an increasing frustration with projects that have petered out after the initial hype, with low or no returns, and a growing disillusion with fun at work!
But a closer look at the failures will reveal some simple ground rules which can ensure the success of your gamification initiative. Here are the top 12 pitfalls to be aware of, and avoid, in your quest for successful enterprise gamification: