BigDoor has begun implementing a new analytics feature which encourages greater user engagement, with a simplified implementation process. The new platform will offer end users incentives for engaging with their websites and help publishers understand Key Performance Indicators (KPIs) like loyalty, engagement, viral distribution of content, and revenue in order to gauge the effectiveness of their incentives and actually…
NEW YORK CITY – April 11, 2012 – The Gamification Summit (June 19-21, San Francisco) today announced several significant additions to its speaker lineup, including thought leaders, academics and experts from a variety of disciplines. New speakers that will take to the GSummit stage to discuss the latest in techniques for engaging employees and customers…
Armed with a smartphone, anyone can be a reporter. This is the idea behind NewsiT, a mobile ‘crowd-reporting’ platform that uses gamification to make reporting the news a collaborative, social, fun and rewarding experience. Founded by experienced journalist Melinda Wittstock, who has worked for the Guardian, the Observer, ABC News, National Public Radio, and MSNBC, NewsiT is all…
Everyone loves a good deal, but what if you could also get the chance to win an even better deal? Throw in a sporting event, and you’ve got Squarz , a sweepstakes that uses gamification to add an extra element of fun to specials and promotions. Based on the popular sports pool Office Squares, every…
Red haired funny man, Conan O’Brien, recently introduced Late Night TV to Gamification with the unveiling of his new Team Coco tablet app. As Conan puts it, “Up until this moment your life has had little meaning, but I’m here to change all that. I’m here to present the incredible Team Coco tablet app.”
One of the leading reasons why gamification works, and works quite well, is that it caters to a very human need – the need for recognition and a solid sense of accomplishment. Many industries are beginning to “gamify” themselves to leverage this power in practical ways – industries like education, marketing,health, manufacturing – even environmental sustainability. One industry segment which has begun…
For better or worse we will be seeing gamification used by politicians during this election year and in the future. The political arena comes with a natural level of competition just like any popular game. By deliberately offering politics ideals in the form of a fun engaging game, politicians can target gamers to support them in elections…
Most kids aren’t too excited about doing their chores, but really, who can blame them for their lack of enthusiasm? It’s only natural that they’d rather play video games than fold the laundry. So it’s no wonder many parents are looking for ways to incorporate gamification into daily routines.
