Is Advergaming Still Relevant?
The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Be sure to catch our next episode next Thursday, October 3 at 1PM ET/1800 GMT, where we will feature Michael Wu, Chief Scientist at Lithium.
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In this episode, Jim Wexler, CEO of Experiences Unlimited and chair of the Enterprise Gamification Forum, came on to talk about advergaming’s place in the world of gamification. Can advergaming still matter with gamification around? How can marketers decide between the two? Learn about Jim’s design philosophy in the full episode below:
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