5 Tips on Making The Nike Fuelband Work for You: Last week I spoke about my initial thoughts of using the device. This week I’m going to talk about how to fully use the Nike Fuelband to your advantage. One recent NYTimes article laments the Fuelband’s capabilities, calling it inaccurate. I agree with some of…
For this Nike Fuelband review, I am using a retail Nike+ Band in the medium size without any length extenders. I also take public transportation to commute to and from Manhattan every day: So it has been one week since I’ve owned this device and there are definitely some things to be said about the…
If you have been keeping up with general gamification news, you might be aware of the Nike Fuelband that came out in February this year.The FuelBand is another addition to the Nike+ line of products that seek to quantify and track your physical workouts, while keeping you engaged in doing so. This little device lends itself well to…
Imagine for a moment that you had no internal volume control. Everything you saw, heard, and felt was perceived by your brain at equal intensity–from the birds singing outside your window and the dripping of the faucet to the person giving you instructions. Imagine that you were unable to prioritize this information, to sort out…
Hello GCo Readers! Just to remind you all: the GBase is a curated database of all new and existing examples of gamification. The best part is that if you know of any companies that feature gamification, you can submit it and we will feature it in this ongoing series of new GBase additions. This week, we…
Get healthy! Stay healthy! Make good health choices! Earn points and pwn the competition (…your coworkers)!!! Gamification strikes the health care industry…and everyone seems to be benefiting. A recent article in Information Week highlights the gamification initiative taken by Blue Shield of California, so far consisting of three platforms – Shape Up Shield, which focuses on increasing physical…
Last week, Keas came out of stealth to reveal a gamified business that aims to engage individuals in the quest to get more fit. The company was founded by George Kassabgi and Adam Bosworth in 2008, who previously worked heading up the Google Health program. The site has already gone through a 12 week pilot at…
Julie Price, CEO of Mobile Adventure Walks, is an expert in human factors, UX, marketing, and product management. After analyzing gym members psychological and behavior profiles, Julie began building technology products to change behavior. Her designs and tests evaluated different interactions, themes, voices, and game-mechanics that would attract people to move more and eat healthier. Julie earned her MBA from…
From the initial email you receive when you first sign up for RunKeeper, an exercise tracking and companion site, you get the feeling of a strong community. “You’re not alone on the road to reaching your goals- the RunKeeper community is here to support you along the way!”, says the message from CEO Jason Jacobs….
DailyBurn is a fitness and health site, that tries to cater to every possible type of user and offers a ranges of apps and devices to continue interacting off-site. After you create an account, you select a fitness goal – loss weight, get stronger, increase endurance or become more athletic. Right from the get-go there’s…
Lose It! is a weight loss application available for free online and for the iPhone. As soon as you sign on, you’re prompted to supply basic info such as your current weight, age, height and sex, what weight you want to be and how many pounds you’d like to lose per week. Based on these…
