What’s the best way to combine eco-awareness, public sector education, and extreme coupon frenzy into one neat package? Why, through gamification, of course! At least, that’s what the good people over at RecycleBank are doing. Because, let’s face it, most people aren’t going to trip over themselves to learn more about composting, for instance. But they might take a…
In today’s GList, we are featuring Samantha Skey of Recyclebank Oh so much has changed since the days of the traditional nuclear family of the 20th century; mothers are no longer the domesticated workers so glorified in old black and white media. In this modern age, mothers are powerful women who are hardworking and educated…
The gamification industry has alot of strong names behind it but most of the prominent figures appear to be male. Today, I would like highlight the most prominent females in gamification. These women have all contributed greatly to the gamification industry and a number of them will be speaking at GSummit in June. Check out…
We are fast approaching the second Gamification Summit to be held in New York on September 15-16, but we would like to step back for a moment to highlight some of the speakers that made our first GSummit such a success in San Francisco. Videos from the conference are now available online via FORA.tv with…
Throughout Earth Month in April, Recyclebank hosted an online game, the Green Your Home Challenge. Visitors interacted with virtual rooms to learn how to be more environmentally conscious and implement new “green” changes in home and lifestyle. Players were also given rewards, challenges, and leaderboards as well as bonuses for referring new players. Recyclebank teamed up with ROI…
Gabe Zichermann participated a great deal in Social Media Week, New York. On Monday he gave a talk at Time Inc. called “The Year of Gamification” where he discusses the trends we can expect to see in 2011 and the possibilities for the future of gamification. You can see the presentation slides here. He was…
The Gamification Summit is only 2 weeks away! Excitement is building and available tickets are dwindling. Of course, The Gamification Summit will have amazing keynotes and panels, featuring speakers from such top companies as: Google –Amit Fulay, Product Manager NBC/Universal -Jesse Redniss, Vice President of Digital Bing – Neal Freeland, Director Zynga – Manny Anekal,…
Our own Gabe Zichermann was recently interviewed by Choire Sicha of The Awl for this great article called “You’re Being Gamed“. The piece talks about Gabe’s beginnings in gamification, a broad overview of gamified advertising going on today, like Jay Z’s Decoded campaign sponsored by Bing and headed by Droga5, and how gamification can help…
