The Ultimate Game For Heel-A-Holics How do you gamify a fashion shoe store? Deborah Bee, director of creative marketing at the Harrods (@Harrods) department store in London, answers with Stiletto Wars, the new game available in Harrods’ mobile app this month. “Gaming is such an intrinsic part of our culture – it is the number one…
This Smart Shoe Will Enhance Your Gaming Or Tell You More About Your Health With many questioning personal fitness tracker viability, Boogio by REFLX Labs is a literal leap in wearable tech. It is, essentially, a sensor that uses your feet as a controller. As reported by Polygon, Boogio uses in-sole pressure sensors and an accelerometer clip to…
May the Force (Shoe) Be With You! It’s a long way from the runways of Milan to low-earth orbit, but the two have one thing in common: a new generation of shoes called ForceShoes. While certainly eye-catching, they don’t look like designed footwear, but are designed to help NASA gather data on how astronauts are walking…
