April 22, 2026
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brian burke

Gartner’s Latest Gamification Research for 2014 with Brian Burke

Ivan Kuo12 mins

Brian Burke is a Gartner analyst specializing in enterprise architecture and gamification. His research led to the infamous prediction stating “80% of gamification initiatives will fail by 2014 due to bad design” and Gartner thinks that prediction is still on track for 2014.

We wanted to get more information on this topic so we were lucky enough to have Brian Burke himself join our weekly Gamification Revolution webshow to discuss his observations on gamifying organizations, new research, and information on his upcoming book. Watch the following video to learn about

  • Transitioning from using gamification as a tactic into a strategy
  • How organizations can  go beyond just jumping on the gamification bandwagon
  • Using gamification to discover underlying business problems.
  • How have we seen organizations balance between fun mechanics and presentation for maximum work space efficiency?
  • And the evolving pathos around gamification in the enterprise

Check out the full video below and be sure to see our next episode this Thursday at 1PM ET featuring Monica Cornetti, an expert specializing in low-tech training gamification. Sign-up and get show reminders!



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kiip brian wong

How Kiip is Making Rewards Work

Ivan Kuo01 mins

Entrepreneur prodigy Brian Wong has been sharing Kiip’s great case studies and strategies at GSummit ever since the first one in 2011. Check out his talk from GSummit 2013 to see what Kiip has been up to since then, the great success they’ve been achieving as a mobile rewards platform, and what it really means to “capture the moment”

If you’re interested in seeing Brian’s slides from his presentation, you can download it from the GSummit SF 2013 Slides page and be sure to subscribe to your YouTube channel to get all the latest videos as they come.

 

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60 Second Gamification Tips with Gabe Zichermann

Ivan Kuo11 mins

We’ve seen a lot of positive feedback for some of Gabe Zichermann‘s 60 Second Solution videos with EntrepreneurMagazine so we decided to start releasing our own Gamification Co series of 60 Second Gamification Tips with Gabe Zichermann!

Every week from now until GSummit SF 2013, we will be releasing a series of short gamification tips to help you on your path to gamification. Watch Gabe’s first tip below:

Make sure to subscribe to our YouTube channel for all the latest tip videos and gamification content we have to offer. You can check out our tip page on GSummit here:
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The Rising Problem of Employee Engagement with Elise Olding

Ivan Kuo12 mins

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every Thursday at 1 PM EST/10 AM PST/1800 GMT. Join us and have all of your gamification questions answered by these experts.

This week’s guest is Gartner Research Director, Elise Olding! Elise has been heavily studying the science of motivation and engagement with the power of people. In this week’s episode you can be sure to learn about:

  • The emerging interest of using games to engage people within organizations
  • How small businesses can leverage gamification without expensive tech.
  • The existence of gamification divisions in organizations like NTT Data
  • Using explicit games social networks as an engagement tool for workspaces
  • Increasing executive acceptance of gamification as a strategy

This was a great week filled with user-participation and questions! Check out the full video below:

 

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Be sure to catch this week’s episode featuring Robert Torres of the Gates Foundation for his work in applying gamification for social good.

You can now catch the Gamification Revolution every Thursday at 1PM EST/10 AM PST/1800 GMT.

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