Mashable put out their list of top watched YouTube ads of the year, so I couldn’t resist. Going through the commercials, I was unsurprised to see famous athletes, screwball comedy and long-form artistic work. What really caught my eye was an extraordinarily successful and clever ad campaign from Tipp-Ex, a white-out brand from Germany. I…
In this 3rd video podcast I talk about some of the exciting updates happening with the Gamification Summit, which will be January 20-21. And yes, the Gamification Workshops are officially sold out! But you can still sign up for the waitlist and you will be notified if a spot becomes available.
I gave this talk at Google on October 26th. It was really well received and it was great to meet everyone. Google headquarters was really impressive- especially the coffee! There was a lot of broadcasting and the video is now up and you can watch it right here. It’s slightly similar to some other talks…
Kiva President Premal Shah is worried about the drastic change that internet has taken since 2005, the year the site first launched. In a recent interview with TechCrunch, Shah noted that with game mechanics increasingly the norm and social games reaching an unprecedented audience, companies like Zynga are a stronger competitor to the micro-lending site…
The last 7 minutes of my recent talk at Virtual Goods Summit was extracted and syndicated by BNET in a snappy little video we’ve embedded below. I call it “Three Perfect Bullets”, and it highlights some of the best takeaways from my work in gamification in the areas of Points, Badges and Levels. They are…
