As I prepare for the first night of Channukah tomorrow, and Gamification Co. prepares for our gsummitX Israel MeetUp in Tel Aviv on December 25th, I’ve been contemplating a new addition to the SAPS model: Let’s put an F out in front of that acronym! For I ask you, is there a more powerful motivator…
In a recent study looking at why some massive multiplayer online games (MMOG) like World of Warcraft still commands millions of loyal players despite its eight year lineage, those engaging most with character customization and guilds were found to be the most loyal players. The TechCrunch article mentions the possibility for these elements to increase “virality”…
