Global Gamification Market Study Shows Driving Need to Engage Consumers
TechNavio, a research wing of Infinity Research, released a 40-page marketing report in November 2012. The study examines the expected role of Gamification in the North American, European and Pacific Rim areas. The purpose of the research was “to aid decision makers’ understanding of the present and future landscape of the market.”
And the landscape’s terrain is populated by social media and networking.
