The Science and Psychology of Gamification

Michael Wu, PhD, principal scientific analyst for Lithium,  has started a mini-series of blog posts at their Lithosphere blog that delve into the science behind gamification. His first entry broke down the basics, explaining what is gamification, and the distinction between game mechanics versus game dynamics. “[Game mechanics] are principles, rules, and/or mechanisms (much like…

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Gamifying Theme Parks in Blooloop

Gabe Zichermann was recently interviewed for an article by BlooLoop called: “Gamepocalypse or Gametopia : What Can Gamification Offer Theme Parks And Attractions?” In it, GSummit is noted for its success and the attention it garnered for gamification from various industries, including parks and attractions and the potential there is for merging them together. “Building…

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Gamifying the Movie Experience

Clinton Bonner brings up some really interesting ideas about gamifying the movie theater experience in his recent blog post “Please Turn Your Cell Phones On! – The Future Movie Experience“. There have been many different attempts over the years to make watching films more interactive, from 3D glasses to the gimmicky catalog of director William…

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Gamification in the Globe and Mail

“How long till life is one big video game?” asks Ivor Tossell in his recent article in the Innovation section of The Globe and Mail. In the piece he gives and introductory definition of gamification and quotes Gabe Zichermann for his insights as someone “at the forefront of a new strain of marketing thinking” and…

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Gamification Law: FTC Guidelines

Ed Note: When it comes to social media, online interactions and gamification, many people often overlook how the law factors in. Working in an industry surrounded by ever-changing technology and innovation, legal precedents and regulations are also in a constant evolution in order to keep up. These laws exist to protect users, developers and business…

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