With a great deal of demand for Gabe Zichermann’s Advanced Gamification Workshop (Expert Level 3 w/ Certification) at GSummit this year, the community has pushed us to offer more workshops around the country. We’re excited to announce that we’ll be bringing our always sold-out Advanced Gamification Workshop to Los Angeles (Nov 4), San Francisco (Nov…
Last week, New York City hosted Advertising Week, an annual event where leaders and experts of the marketing industry gather to share their thoughts and ideas. Amidst the 200 events, the gamification industry shared the spotlight as Digital Flash hosted a panel discussion themed “Science of Gamification”. Below are the five key points drawn from the discussion panel.
With the simple rules “do not tamper with the clues” and “no private motorized transport”, 20 Goldman Sachs employee teams armed with bubble gum cards, a seating chart for Kevin Bacon’s wedding, a plastic cube, and a three-stanza poem all competed to win the scavenger hunt Midnight Madness.
Originally founded in 1996 by Mat Laibowitz and his Columbia University friend Dan Michaelson, these teams of NYC based financiers and some of their friends took to the streets to decipher clues to win the hunt – all for charity. For almost two days, these contestants live in their own reality solving puzzles that would make even Sherlock Holmes or the most hardened gamer cringe.
Educators are rapidly embracing Minecraft, an online simulation game in which gamers craft buildings and conceive of entire civilizations. These efforts proceed in an open world environment. Things have certainly progressed from educators imploring their students to stop playing Minecraft in favor of completing assignments. Now, teachers are seriously exploring ways that the Minecraft experience can advance the education of their students.
Joel Levin is a computer teacher at a private school in NYC. His foray into using Minecraft in the classroom evolved to the point that his enterprise, TeacherGaming LLC, has developed MinecraftEdu. This version of the global gaming phenomenon has been developed specifically for game based learning. As of December 2012, MinecraftEdu had already entered into the curriculum at almost 1000 schools and has even become mandatory in one Swedish school as well.
This Wednesday, the BMW Guggenheim Lab opened to the public. Located in New York City, just north of Houston Street and the Sarah D. Roosevelt Park, the aim of the project is serve as a platform for positive interactions in city planning and to examine the spaces that we all share. The traveling lab includes…
As an attendee of Internet Week New York (IWNY), my eyes, ears and engagement tentacles were all focused on gamification. A few campaigns featured gamified elements, and United Health sponsored an event with some strong elements of gamification. Day 1 at the IWNY HQ proved to include gamification in a subtle way, which means there…
Heavy snowfall in New York is to be expected this time of year. We have really humid weather, our summers and winters are equally brutal and our proximity to the ocean often makes forecasts difficult more than just a few days in advance. But the recent East Coast blizzard seems to have taken New York…
Gamification has become the hot topic of the day and knowledge about it has been in increasingly high demand. We created the The Gamification Workshops in order to educate business owners on how to successfully utilize game mechanics in a deep and meaningful way. Our focus is on the player’s journey- making the user’s experience…
Roadify is a relatively new mobile social network based around NYC commuting. The basic premise is to notify other users of the actual bus arrival times, as compared to the posted stop times that are often inaccurate due to traffic and other delays. As a member, you either “give” or “get” real time notices that…
