This past weekend Natasha Singer at the New York Times tried her hand at summarizing Gamification in a short form piece. Setting aside the obvious fact that to cover an industry as broad, big and rapidly growing as ours is tough at best, the lack of common sense in the piece is glaring. My favorite…
Gabe Zichermann was recently interviewed for an article in The New York Times by Fiona MacKay. The article discusses how the wide appeal of gamification can be applied to luxury fashion brands. Some companies like Britain’s Dunhill have already taken the initiative. Dunhill, in collaboration with the Japanese media company, Hakuhodo, created a simulated soccer…
Ed Note: We’re initiating coverage today on the Gamification of Health, the most requested topic among our readers and a subject of extraordinary importance to us at Gamification.Co. Feel free to send us your article suggestions. – Gabe Zichermann Full-service gyms are currently going through hard times in the US. According to a recent New…
