During our coverage of GSummit 2014, we sat down with Robyn Hannah (@robynhannah) from Punchtab to discuss the relationship between their company’s approach to customer loyalty implementations and how data driven decisions are baked into their formula. Robyn Hannah, Vice President for PR and Communications at PunchTab, a technology platform enabling brands to engage their customers and gain actionable…
Loyalty has always been about games and points since their inception so why has it taken so long for loyalty to embrace gamification as it is now? Scott Hughes, VP of Sales at PunchTab join our Gamification Revolution webshow to give us his input.
Watch his full interview below to get an idea of where gamification fits in with loyalty and what’s in store for the future.
Be sure to watch our next show on December 12 at 1:00 PM ET, featuring Stella Grizont of WOOPAAH!
Social loyalty platform provider PunchTab is leading the pack of its kind, supporting any social media platform you can think of- including Pinterest, Instagram, and SoundCloud. Having just received $5.25M in venture funding, PunchTab is looking to expand to mobile, allowing companies to run campaigns and contests and to interact with end users at the touch…
