June 13, 2026
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Spigit

GSummit 2012 Behind the Scenes: James Gardner on Innovation Games

Taavi Lindmaa11 mins

(9/26 Gamification Expert Interviews Unlocked)

Every week until GSummit SF 2013, we’ll be unlocking some special content from last year to give you a preview on what to expect this April 16 – 18.

James Gardner talks about what users value in gamification systems and how to appropriately present gamification as an engagement tactic rather than “playing games”:

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Learn the latest in gamification by going to GSummit SF 2013. Register now!

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Providing Social Business Intelligence: Spigit Acquires Crowdcast

Sudarshan Gopaladesikan02 mins

Spigit, the maker of collaborative innovation management software for enterprises, has recently acquired Crowdcast. Crowdcast provides social business intelligence solutions and raised $6M in Series A funding in 2010. Spigit is aiming to provide market services and solutions that give organizations the ability to gain insight on the collective intelligence of its professional network. Crowdcast will play the…

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Bunchball Brings Gamification Platform to Salesforce.com

Jeff Lopez21 mins

Motivation in sales and innovation is one of the fastest growing sectors for gamification. Today, Bunchball–the first company to offer a gamification platform for brand engagement–is announcing Nitro for Salesforce and entering the market to bring gamification to the enterprise. Nitro for Salesforce grows from many of the key mechanics that have already proven to encourage…

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Spigit Drives Innovation in Bureaucracy

Jeff Lopez31 mins

Innovation and bureaucracy may seem like polar opposites, but companies like Spigit are working to bring them closer together. In the burgeoning world of gamification, it has been well-cited that Gartner predicts half of innovation-based companies will be gamified by 2015. Gartner released a case study on implementing a gamified enterprise solution for the United Kingdom’s…

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