Healthcare Gets Gamified

Get healthy! Stay healthy! Make good health choices! Earn points and pwn the competition (…your coworkers)!!! Gamification strikes the health care industry…and everyone seems to be benefiting. A recent article in Information Week highlights the gamification initiative taken by Blue Shield of California, so far consisting of three platforms – Shape Up Shield, which focuses on increasing physical…

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Gamification Roundup – May 14, 2012

This week on the Gamification Roundup, we’re getting corporate: Tim Chang of Mayfield Fund provides some expert insight on incorporating gamification, pharmaceutical company Boehringer Ingelheim’s has its first foray into gamification , a beautiful blood pressure tracking app called BloodNote engages through design, UnitedHealth is starting to bring gamification into their activities, and a high Klout score…

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