In part one of episode 13 of this season of Top Chef All Stars, a little snippet stood out amongst the drama. Contestant and previous season 4 winner, Antonia Lofaso commented that the show’s prize money doesn’t matter, only winning the competition. Splicd.com This goes to show what we at Gamification Co have been saying…
Today Econsultancy realized a Q&A with Laurie Petersen and Gabe Zichermann about gamification, fun and metrics. In the piece, Gabe discusses which metrics really matter, how to make gamification sustainable, unusual examples of gamification and the future of Zynga and engagement as a whole. You can read the entire Q&A here.
You can make a positive impact one step at a time. DailyFeats is a new site with the idea of getting people to do good through small actions. These actions can be for your own benefit, for your community or even the world. The point being: one person can make a significant difference in their…
DailyBurn is a fitness and health site, that tries to cater to every possible type of user and offers a ranges of apps and devices to continue interacting off-site. After you create an account, you select a fitness goal – loss weight, get stronger, increase endurance or become more athletic. Right from the get-go there’s…
Yahoo Research released a short study on what has become one of the most controversial mechanics in gamification: badges. Some people love ’em, some people hate ’em – but most of the arguments are based on speculation or personal preference. There hasn’t been much focused research done on their affect on people as a motivator…
Can you take a classic toy and and gamify it even further? That’s what the developers of Sifteo have done with one of the most basic instruments of play- the block. The building block has been stimulating motor skills, and creative and analytical brain development for generations. Now the block has been built upon once…
As you probably already know, the French take food very seriously. French cuisine is about high quality and small portions, each piece expertly crafted so as to feed your desire for aesthetics (visual, olfactory and gustatory) as much as your hunger. In fact, food is so important that naming the best chefs is of national…
When discussing gamification, especially with those not previously familiar, it’s hard not to bring up Foursquare. Their premise is so artfully simple, absolutely anyone with a computer or a mobile phone can understand. But just because it’s a basic idea doesn’t stop Foursquare from evolving. A new blog entry was posted Tuesday announcing the 3.0…
Gabe Zichermann was recently interviewed for an impressive piece on Canadian Business Online by Angelina Chapin. Appropriately titled “The future is a video game“, the piece goes in depth of the definition of gamification and aspects of it – like gaming mechanics, rewards and leveling – the history of loyalty programs and the evolution of…
Education in the United States is in dark times. Although we are one of the richest nations in the world, based upon international testing, our 9th graders are 28th in math, 22nd in science, and 18th in reading. Of course standardized testing as a measurement receives its fare share of criticism, but an even more insidious culprit in America’s…
The new Zappos VIP , a tier added to the popular online shoe and apparel store, is definitely all about status. It was first launched back in 2008, touting “Free overnight shipping ’til the cows come home.” and “Bragging Rights! Make everyone else jealous, one order at a time.” VIP members are also privy to…
Gabe Zichermann was recently interviewed for an article in The New York Times by Fiona MacKay. The article discusses how the wide appeal of gamification can be applied to luxury fashion brands. Some companies like Britain’s Dunhill have already taken the initiative. Dunhill, in collaboration with the Japanese media company, Hakuhodo, created a simulated soccer…
OMGPOP is a casual gaming and social networking site. We’ve previously written about meta games and gamified gaming, but OMGPOP deserves a little more atttention. The premise is simple: play games, earn coins. Use those coins to customize your profile, in-game characters and environments, earn coins by reading mailing list, winning games, answering survey questions…
We are kicking off our coverage of the GDC with a bit of EpicWin, a productivity app developed by independent developer, Supermono Studios. EpicWin was the pet project of Tak Fung, an independent game designer that came out of Lionhead Studios, developer Black & White and Fable. Some projects similar to EpicWin include MindBloom, and we previously covered EpicWin in October last year. Since then, the app has entered the top 100 productivity apps on iTunes, and Tak has received a number of requests from schools and businesses that want the app to be implemented. Even smokers are using it to quit, or as Tak says, its “insane because people are just getting addicted” to the game instead.
Gamification is picking up steam in Australia. To provide more opportunities for our antipodean friends to get involved in the movement, we’re pleased to announce some speaking events and Gamification workshops taught by Gabe Zichermann. On March 15 come hear Gabe speak on the future of fun at RMIT’s GEElab event in Melbourne. RSVP now….
