Gamification, Fun and Metrics on Econsultancy

Gamification, Fun and Metrics on Econsultancy

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Today Econsultancy realized a Q&A with Laurie Petersen and Gabe Zichermann about gamification, fun and metrics. In the piece, Gabe discusses which metrics really matter, how to make gamification sustainable, unusual examples of gamification and the future of Zynga and engagement as a whole.

You can read the entire Q&A here.

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