Gamification is nothing new to football. The NFL gamified their website back in 2012 as a way to engage more fans, and we’ve all seen Super Bowl ads that have games & contests embedded into them. At Super Bowl 48, gamification, once again, was all around us. Below are our Top 10 favorite examples (in no particular…
Conspiracy Code Teaches American History with Virtual Spies When considering the difference between gamified learning and game-based learning, Conspiracy Code is a perfect example of a game-based learning game. Conspiracy Code is a 3rd person action/puzzler game that teaches a high school American History curriculum. Students play the game as two teenagers named Eddie and Libby living…
Nearly every night in NYC, the lights of the Empire State Building have some significance. Whether it’s lit up in tribute to Nelson Mandela or to show those in view of the city’s skyline that the NYC Marathon is happening, it’s an iconic piece of New York City. With Super Bowl XLVIII in the Greater…
Employee engagement if often one of the most overlooked aspects of business management. Indeed, while there has always been a heavy emphasis on keeping customers interested in interacting with the business, there is often no talk of how to keep employees themselves enthusiastic about what they are doing. And this is definitely not going to be good, as employees’ lack of enthusiasm will undoubtedly affect their performance. So, how do you bring back their interest?
Gamification has come a long way in categories such as education and health, but Jonathon Camhi explains in 2014 Forecast: Gamification and the Year Ahead in Banking that in the banking world, gamification lags far behind. When reviewing banking gamification on a global scale, an in-depth survey by Infosys reveals that some banks in South Korea and Singapore have adopted gamification applications.
This research study included 160 lending institutions worldwide, but less than 10% have instituted any form of gamification. However, “35%” of those banks have plans to unveil gamification applications in the future, specifically in the next two years.
What do you get when you cross a maverick historian, a tech legend, and game based learning techniques? You get The Big History Project, a revolutionary online initiative that challenges the way history is traditionally taught.
The online project, formerly only available to educators, is backed by Microsoft and championed by Bill Gates himself, is in its third year and is being used in over 100 schools across eight countries.
Consulting firm ICF recently released a report titled, “Gaming to Engage the Healthcare Consumer.” Although the report details how gamification is increasing across just about all industries, it more closely reveals how games in health is booming for a variety of reasons. These reasons include […]
Who reps gamification the hardest on LinkedIn? This is part two in our series on “Gamification” in Linkedin. See part one here: Why Gamification Should Be in Your Linkedin Profile. Ever wonder which companies have the most employees interested in gamification? Well, the research is done and we created the Infograph below to show you….
A great deal of research has been done examining how game based learning has been used with phenomenal success in the world of education to enhance students’ learning experience and now more and more research is being done on how the corporate world is utilizing game based learning to increase job satisfaction, enhance training programs, improve productivity, increase sales, and ultimately drive profits.
Gamification startups have enjoyed a steady increase in popularity and profitability in recent years. This has sparked the interest of many non-gaming oriented businesses to introduce games into their services in an effort to attract more customers. But plunging into the trend is by no means easy. So, how can businesses effectively launch their own gamification efforts?
“Gamification and Activism Done Right”
That was a recent tweet by Chris Albon, a well-known political scientist and coder who writes about using technology for social good. Albon was referring to “Where’s Damascus (Don’t Ask Us)”, a game created by a new little start-up called UsVsTh3m. UsVsTh3m is funded and incubated by UK publisher Trinity Mirror, which like many of its peers, is trying to create new revenue opportunities through a series of cheeky games with political commentary.
The concept of game based learning was developed around ten years ago, and it has become a very popular one in various circles. A very good example of this is in business. Traditionally, business has been associated with boredom, since most of the things done in the name of business are basically routine. This means that there is a lot of room for one to lose their focus and drive especially if they have to do repetitive tasks. Doing training in business also poses challenges to many, since it usually involves the use of very abstract concepts and terms. However, game based learning techniques are starting to emerge as a solution to some of these solutions, specifically for training.
In most of our wallets these days lies a series of punch card loyalty programs that offer us anything from free sandwiches to free haircuts and just about everything in between. All we have to do is buy ten of them at the regular price first. Unfortunately, problems abound with this situation, both for the consumer and the retailer alike. Isn’t there a better way to produce loyalty?
What if instead of having 1 card for all your different loyalty systems (a la Belly) you could just have 1 universal currency for all your digital transactions?
Bitcoins are taking the world by storm – an alternate currency that changes the dimensions of privacy, interaction and value management for consumers everywhere. But how can bitcoins be leveraged for loyalty, engagement and gamification? Join Patrick Murck , General Counsel of the Bitcoin Foundation for this eye-opening and insightful GSummit SF 2013 talk on one of the most important innovations in finance.
Want more GSummit videos? Be sure to also subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of this presentation by downloading it here.
If you have knowledge on the topic of gamification, you should be letting people know. Gamification is one of the hottest topics in business–whether it’s about motivating employees, creating loyal consumers or engaging other users. Since 70% of the workforce is disengaged and there are more distractions than ever that brands have to compete with for consumer attention, people & companies are looking for solutions & advice on how to better engagement–gamification being one of those solutions. So, if you have knowledge about gamification, you should promote it…and Linkedin is a great place to flaunt your skills.
