The Engagement Alliance

Gamification Experts are using today’s New York City Gamification Summit to announce the formation of the first industry association called The Engagement Alliance. This not-for-profit organization has set its sights on the study of the science behind the power of game mechanics to create behavior change.

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Games Get Smart

Gamification is the integration of game dynamics into any medium such as website, community and school etc in order to drive a positive response, participation and engagement from a target audience. Without a doubt, gamification will be popular in education and educational technology in 2011. Already we’re seeing many interesting developments within education and the…

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Phylo Lets You Play Like a Scientist

No matter how advanced technology becomes, there will always be some things that human beings just do better, such as recognizing distinctions in colors and patterns and prioritizing complex decisions. In the fields of human biology and DNA analysis, these skills are key to understanding genetic structure. Being able to recognize similarities and make distinctions…

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