Enterprise Gamification Consultancy has released its latest report on the state of sales platforms that offer gamification solutions. The report offers detailed, data driven insights for any organization looking to gamify its sales solutions or to enhance its existing sales solutions with gamification. In addition, it provides a picture of the current landscape, with company profiles, market breakdowns, and industry predictions.
With recent incentive from President Obama, games in education are taking off anew. According to a recent article from Gamespot, the president has just initiated a $4-million plan called “Computer Science for Everyone” which may look toward game models as a learning method. To quote Whitehouse Deputy Director Tom Kalil, “Certainly video games are an entry point for some young people. The reason why some kids might get interested in computer science is because they like to play them, but they also want to make them.”
Consumers aren’t exactly brand loyal as they were years ago. Consumers evaluate how a product or service benefits them on multiple levels. They are savvy buyers and have access to a lot of information to help them make their choice. A Texas-based company called CataBoom offers tools to integrate reward-based games in marketing campaigns. Through gamification, consumers discover new ways to benefit from engaging with a brand.
Last time, we featured Ball State University Achievements program coordinator, Scott Reinke to talk about the university’s student engagement app, Ball State Achievements. Developed in-house, the mobile application helps at-risk students engage with the university ecosystem and improve learning outcomes in higher education.
Watch the full interview below to learn about:
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With an eye toward international expansion, London-based consumer engagement app OnePulse recently closed a $1.07million seed investment round. Led by D5 Capital, AngelLab and LCIF, OnePulse has already signed over 300 clients looking for on-demand consumer insights. Major businesses and retailers including Aviva, Coca-Cola, and CGA Strategy, look to OnePulse mobile app users for instant responses and feedback.
RMH Franchise, the owner of 173 of the 2,200 Applebee’s restaurant locations, was having a problem with staff turnover. The company was experiencing an average turnover rate of 120 percent. The turnover was proving to be costly, with a replacement expense of between $400 to $10,000 depending on the seniority of the employees.
Virtonomics is a strategic online business game that gathers over 1 million players worldwide. A virtual economy, fully populated by sentient people – businessmen and businesswomen, entrepreneurs, university and college students and overall smart individuals forming a friendly, business oriented community since the game was released in 2006 , December 11. Players are keen to share their knowledge and experience, explain how to implement successful business strategies and grow your company exponentially.
Beintoo is a gamification startup out of Milan that focuses on uniting users across the app ecosystem with a series of socially oriented game mechanics. So far, gamification platforms have been gunning for big targets, with the majority working on projects around larger brands and campaigns. Beintoo is the next step in the trend towards using…
