Every week until GSummit SF 2013, we’ll be unlocking some special content from last year to give you a preview on what to expect this April 16 – 18.
Jeff Ma of Bringing Down the House fame and tenXer discusses what motivation means to a man who can beat the system:
What makes receiving a badge for completing a task so exciting? Why does seeing a progress bar almost full make us itch until we finish it? Gamification—the combination of game-design principles and elements—implements cognitive psychology and decision-making theory as its scientific foundation. If gamification were stuffed shells, science is the shell, and everything else is stuffing.
The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every Thursday at 1 PM EST/10 AM PST/1800 GMT. Join us and have all of your gamification questions answered by these experts.
This week’s guest is the prominent Andrea Kuszewski! Currently working as the Senior Strategic Planner for the Linus Group, Andrea’s neuroscience background provides great insight for gamification designers. In this week’s episode you can be sure to learn about:
We had many viewers come on and ask questions and we thank you for your engagement and participation! Check out the full video below:
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Be sure to catch this week’s episode featuring Elise Olding, Research Director at Gartner Inc. for her insightful work and studies on gamification.
You can now catch the Gamification Revolution every Thursday at 1PM EST/10 AM PST/1800 GMT. Be advised that you can now also subscribe to our audio and video podcasts to have this content downloaded automatically.
According to this GigaOM article, Redbox has started beta-testing for their upcoming Redbox Instant service to rival Netflix’s streaming service. What’s interesting about this beta-testing campaign, called Redhead Nation, is the gamification elements in the system.
Every parent knows that bribing their child is not the most effective behavioral management technique, but getting your children to eat the vegetables on their plate for 15 more minutes of video game time doesn’t seem too harmful, right?.
Over the years, psychologists have determined that short-term rewards directed towards end results are not helpful in teaching children proper behavior and manners. In fact, bribes—whether they come in the form of money, play time, and/or candy—have a negative effect on children learning development.
The Nike Fuelband Review Conclusion After one month with the Fuelband, I have achieved the following: earned 81,403 Fuel, walked 292,717 steps, burned 31,833 calories, traveled 143.22 miles. The whole month so far has been pretty interesting since I’ve incorporated the Fuelband into my lifestyle. I’ve used this little device as both the laziest person in the world and a…
Earlier this week, I went to go see the critically-acclaimed documentary Speak. The movie centers around the competition for the World Championship of Public Speaking, run each year by Toastmasters International. According to the New York Times Review, this doc is both deft and innovative – and I would tend to agree. Obviously, I’m really…
Image by gibsonsgolfer When managers want good performance from their employees, the current tactic is to offer a reward to the best performers. This is the basis for much of the way people use rewards to drive behavior but what if you offered the reward upfront instead? One new study from the University of Chicago…
This week on the Gamification Roundup, we got loads of tips! When looking at gamification, it is important to keep some best practices and methods in mind. This roundup encompasses that into ways of using gamification for healthcare, sustaining gamified communities, business to business marketing, and even user experience design. In light of all these…
Part III: The Importance of Motivation This is the third part of an ongoing series on the role of gamification in modern education by Andrew Proto. If you missed them, catch up with “Part I: the Unique Obstacles Teachers Face” and “Part II:Technology’s Role in a Gamified Classroom.” Even the best teachers won’t be able…
Gamification is the use of game thinking and game mechanics to engage audiences and solve problems. This emerging discipline – at the intersection of loyalty, behavioral economics and game design – is growing dramatically, with Gartner Group projecting that 70% of the world’s biggest companies will be actively using gamification by 2015. With extraordinary early…
Game developer and author of Game On: Energize your Business with Social Games, Jon Radoff began his talk by asking, “Who here likes slot machines?”Hands went up. Then he followed it with, “Who LOVES slot machines?” A few hands went up and he acknowledged that statistically there should be a few like them in any…
From the initial email you receive when you first sign up for RunKeeper, an exercise tracking and companion site, you get the feeling of a strong community. “You’re not alone on the road to reaching your goals- the RunKeeper community is here to support you along the way!”, says the message from CEO Jason Jacobs….
A lot of the conversation surrounding gamification tends to focus on how businesses can better engage and relate to customers. While it obviously can increase brand loyalty, gamification can also be used to better motivate and educate employees. In her recent blog post, Lauren Carlson over at Software Advice theorizes how game mechanics can be…
DailyBurn is a fitness and health site, that tries to cater to every possible type of user and offers a ranges of apps and devices to continue interacting off-site. After you create an account, you select a fitness goal – loss weight, get stronger, increase endurance or become more athletic. Right from the get-go there’s…
