VentureBeat – Gamification & VC Investment

I have an Op-Ed on VentureBeat today entitled “VCs level up with ‘gamification‘”. It focuses on the increased amount of seed and early stage capital that has been going into gamification within the last year and what that means for development and the future. Effectively, investment enters the gamification channel either as pure-play (gamification-only) or to fund gamification-centric activity (e.g. a finance company gamifying). Additionally, funding can be, broadly, early-stage or expansion capital. What do you think the market holds for gamification of VC investment?


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You can hear me, Tim Chang, Rajat Paharia and many more talk about the future of gamification at the Gamification Summit.