G-List Interview: Irving Fain

G-List Interview: Irving Fain


As part of our G-List – the who’s-who of the gamification space – we will be holding weekly Tweetups with some of the awesome leaders in gamification and a few speakers and guests of our upcoming Gamification Summit in New York. Follow @gamificationco for updates and submit questions with hashtag #gsummit. Up next on September 13th at 3PM EDT is Irving Fain, CEO and co-founder of CrowdTwist. He will be speaking on the use of gamification in driving revenue and brand engagement.

Irving FainIRVING FAIN is the CEO & Co-founder of CrowdTwist, a NYC-based social loyalty and rewards platform which helps brands increase sales and engagement in an increasingly cross-platform world. Prior to founding CrowdTwist, Irving ran Digital Marketing & Social Platforms for Clear Channel Radio Digital, developing and implementing an online marketing and social strategy for 1,000+ radio stations. Prior to that role he led the Content Team, creating fresh content and experiences for artists and advertisers to get noticed amongst the myriad of programming online. Irving knows first-hand the challenges of developing programs which create lasting engagement and is excited to lead a company which can drive change quickly in the rapidly developing social loyalty space. Prior to his life as a media entrepreneur, Irving wore a suit everyday in the world of finance. He spent time both as a venture investor here in New York as well as an investment banker, specializing in raising capital for early stage companies. He holds a B.A. from Brown University.


Also be sure to check out our past interviews:

  • Daniel Debow, CEO and Founder of Rypple. Visit Daniel’s G-List page for the full interview, and come back for more updates!
  • We held our second tweetchat with Kiip CEO, Brian Wong. Check out the full interview on the G-List.
  • Bunchball founder, Rajat Paharia shared his unique insight into gamification’s roots and its future. Check the full interview.
  • Keith Smith, Founder of BigDoor, spoke with us about the engagement economy and fostering connections to consumers with gamification.
  • Kris Duggan, Founder and CEO of Badgeville shared his insight into the startup community and gamification in brand engagement.
  • James Gatto, one of the leading legal experts on virtual worlds and video games spoke with us on the legal pitfalls around gamification and how to responsibly support online communities.


Gamification Co will be hosting it’s second Gamification Summit in New York on September 15-16. Join keynotes and design intensives from top businesses and creative professionals to learn how the new science of engagement is rewriting the rules of product design. For Gamification Blog readers, use discount code GCOBLOG for 25% off at http://gsummit.com/register. We look forward to seeing you there!


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