Gamification Co

3 Positive Impacts of Gamification On Agent Retention

Heong Weng Mak10 years ago08 mins

According to North American labor statistics, employee turnover is at an all-time high in today’s workplace, and the implications for the contact center industry are significant, considering its reputation for being a volatile employment segment with a lower median employment age, high-stress work environment, and lower than average remuneration.

This workforce dynamic has created opportunities for applying the theories of game mechanics, or gamification, to the real-world problem of retaining valued agents. And at the epicenter of the contact center workforce is the agent.

Unique attributes and skills are required of agents in a contact center environment, e.g., infinite patience, finely-honed communication skills, and a superior ability to prioritize and organize their workload.

Gamification is Scientifically Validated – Now What?

Gabe Zichermann12 years ago12 years ago75 mins

Since the beginning of the gamification movement, we’ve had our fair share of naysayers. Some have been academics, others simply impassioned folks with strong opinions. At their most charitable, these critics have stated – as fact – that basic gamification mechanics simply won’t (can’t) work. At their worst, they’ve accused us of being manipulative, under-informed…

Blitz Brainstorming Gamification Tool Fosters Organizational Creativity and Innovation

Sudarshan Gopaladesikan13 years ago13 years ago47 mins

If creativity is a muscle, then gamification is the bench press. Much of workplace frustration stems from being stuck on day-to-day problems that arise such as optimization of a large workload or maximization of quantified metrics such as sales. Organizational creativity is in great demand for companies, and Blitz—a speed-thinking process that brainstorms innovative solutions—may be the gamified answer to the knot in the creativity muscle.

Dr. Ken Hudson, former marketing director of American Express, created Blitz as a fast, easy way to bring people out of a production rut. The main idea is to create as many as nine ideas in about two minutes. He found that when he gave managers less time to generate novel ideas, not only could they do it, but also they did it in inspired ways. Blitz’s rules and platform combines energy with creativity and production to drive innovation.

Education

World of Warcraft in the World of Education

Kevin Shane13 years ago13 years ago21 mins

Let’s face it America. Our children are no longer the top academic performers in the world. Teachers are desperately searching for new ways to keep students motivated to learn, occasionally resorting to unconventional strategies. Some teachers feel online, multiplayer games in education may be an effective, fresh way to teach important academic topics. It’s probably safe to…

When Game Mechanics Overshadow Core Features – Leaderboards Disabled in Memrise

Ivan Kuo13 years ago13 years ago04 mins

Game mechanics can be great compliments to boost the effectiveness of a gamified system. However, it can be also detrimental when the mechanics are diverting user’s attention away from the core engagement loop. The recent suspension of Memrise’s leaderboard system has provided an opportunity to understand the need for constant retaliation against exploitative users. Launched…

Consumer

Gamifying the Movie Experience

Danyell Thillet15 years ago13 years ago24 mins

Clinton Bonner brings up some really interesting ideas about gamifying the movie theater experience in his recent blog post “Please Turn Your Cell Phones On! – The Future Movie Experience“. There have been many different attempts over the years to make watching films more interactive, from 3D glasses to the gimmicky catalog of director William…

Bitcoin: The First Universal Loyalty Program Currency

Gabe Zichermann13 years ago13 years ago68 mins

Bitcoin — the buzzy virtual currency that’s focused on privacy — continues to gain major traction. For some time you’ve been able to pay for games (or a hitman), invest your earnings and speculate on Bitcoins. In recent days, it’s become possible to use the world’s first Bitcoin ATM and pay your employees in Bitcoins. In short, Bitcoin is angling to be the first broadly accepted virtual currency not issued by a nation-state.

Enterprise

New Examples of Gamification Added to the GBase – October 12, 2012

Ivan Kuo13 years ago13 years ago11 mins

This week in the GBase, we have three new examples of gamified loyalty platforms for our gamification database: GAMINSIDE is a full-service provider for gamified loyalty and engagement solutions. Social Rewards is a loyalty marketing startup that helps companies identify brand advocates, enhance CRM data and increase social engagement. CrowdTwist is an engagement and loyalty platform that specializes in…

Experts

Competition or Cooperation? Gamification Succeeds at Both

Jeff Lopez14 years ago13 years ago81 mins

Historically, games have focused on competition. Gambling, video games, board games, and athletic sports are often defined by having a winner. On Forbes a few weeks ago, author Haydn Shaughnessy looked at the rise of gamification and the return of game-like competition to the workplace. According to him, too many corporations focus solely on collaboration…

Modernizing Customer Loyalty Program With Canadian Tire Money

Heong Weng Mak10 years ago04 mins

Loyalty programs have a long and varied history, with retailers rolling them out in different forms to entice longtime customers to continue spending with them. Canadian Tire, one of Canada’s largest automotive accessory retailers, has one of the oldest customer loyalty programs. Consumers who buy items with cash or credit cards earn paper bills that look like money. The Canadian Tire Money loyalty program has been in place since 1958.

Gamification Certification is Now Also Available for Coursera Graduates!

Ivan Kuo13 years ago13 years ago01 mins

Did you receive a certificate of completion for scoring 70% or above in the Coursera Gamification Course? If so, bolster that achievement by getting an Engagement Alliance Gamification Certification at Level One. This certification includes: A graphic you can display on your website/Linkedin profile letting everyone know you have completed the basic knowledge requirements for gamified…

GSummit SF 2014 Speaker – Tony Ventrice (Badgeville)

Natalija Knaidele12 years ago12 years ago01 mins

We were excited to have Tony Ventrice join us this year at GSummit. Below are his bio, video and slides from GSummit SF 2014: Tony Ventrice is a veteran game designer with a career of applying game-design techniques to emerging markets. From mobile, to Facebook, to Gamification, his successful, award-winning designs have taken him to…

Improving Surgical Skills with Medical Simulations

Heong Weng Mak10 years ago10 years ago04 mins

Two studies are taking a fresh look at an old standby of medical education and game based learning: simulators. With growing focus on optimizing education and skill in medical practitioners, tools and curriculum for their training are being given another look.

Enterprise

Advergaming and Gamification Team Up to Deliver the Goods

Jeff Lopez14 years ago13 years ago21 mins

In the world of gamification for television, it can sometimes be difficult to tie couch potatoes to an interactive experience, but a few projects have done it well. Pug Pharm, a Canadian leader in gamification and social engagement, teamed up with Switch Design to create a social gameplay platform to the History Channel’s Ice Pilots…

Verizon Wireless’ New Gamification Features Touts 30% More Log-ins

Sudarshan Gopaladesikan14 years ago13 years ago12 mins

Verizon Wireless has joined the gamification ranks! Their new venture, Verizon Insider, enjoyed a 30% increase in login rates due to gamification efforts.Gamification strategy firm Gigya oversaw the design and implementation of the gamified elements for Verizon Insider. By adding leaderboards, badges, and social media integration among other features, Verizon has engaged its customers on a closer level….

Status in the Subway: Montreal STM Introduces VIP Program

A Unique New Immersive Environment Perfect For Game Based Learning

GList – Foldit’s Seth Cooper on Solving Problems with Gamification and Crowdsouricing

Be a NSA Spy in this Promotion for The Watch Dogs Video Game

GSummit SF 2014 Speaker – Ross Smith (Skype, Microsoft)

Boston CIO to Gamify Citizens Connect App to Thank City Workers

3 Positive Impacts of Gamification On Agent Retention

Gamification is Scientifically Validated – Now What?

Blitz Brainstorming Gamification Tool Fosters Organizational Creativity and Innovation

World of Warcraft in the World of Education

When Game Mechanics Overshadow Core Features – Leaderboards Disabled in Memrise

Gamifying the Movie Experience

Bitcoin: The First Universal Loyalty Program Currency

Competition or Cooperation? Gamification Succeeds at Both

Modernizing Customer Loyalty Program With Canadian Tire Money

Gamification Certification is Now Also Available for Coursera Graduates!

GSummit SF 2014 Speaker – Tony Ventrice (Badgeville)

Improving Surgical Skills with Medical Simulations

Advergaming and Gamification Team Up to Deliver the Goods

Verizon Wireless’ New Gamification Features Touts 30% More Log-ins