damascus

Where is Damascus? UsVsTh3m is Making Cheeky Games for Political Commentary

“Gamification and Activism Done Right”

That was a recent tweet by Chris Albon, a well-known political scientist and coder who writes about using technology for social good. Albon was referring to “Where’s Damascus (Don’t Ask Us)”, a game created by a new little start-up called UsVsTh3m. UsVsTh3m is funded and incubated by UK publisher Trinity Mirror, which like many of its peers, is trying to create new revenue opportunities through a series of cheeky games with political commentary.

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Making Retail Fun Again Part II

This morning’s keynote address is being given by Alexandra Wilkis Wilson, co-founder of the Gilt Groupe. She is interviewed by Divya Gugnani, Founder of Send the Trend, on the stage of Safra Hall. Gugnani asks, How engaging is the shopping experience (on Gilt)? Wilson replies that it is actually the fact that it is more…

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influent

Influent Turns Spatial Memorization into a Language Learning Game

If you’ve ever attempted to learn a second language, you might have found yourself overwhelmed by this apparently daunting task, or even worse, got yourself disengaged because of the dryness of traditional textbooks and lecture formats they are conveyed in.

Don’t give up just yet! There are a couple of game-like methods out there for you to diverge from the traditional learning setting. This year during GDC week, Influent was released. Aimed to be a “Language Game Redefined”, the game enables players to have a self-directed learning experience, immersing them in a 3D house, fully furnished with a rich amount of everyday objects that can be interacted with in the chosen language.

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Incentivizing Water Conservation With Gamification Startup Oasys

With much of the West Coast mired in a years-long drought, it’s hard to get away from the stream of messaging about water conservation. But much of that messaging doesn’t get through. Many people still use (and unfortunately waste) water in the same way that they did when water was abundant. A gamification startup called Oasys has a developed a device that aims to help homeowners understand just how much water they use.

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Status in the Subway: Montreal STM Introduces VIP Program

Loyalty programs have been commonly associated with airlines and retailers but Montreal’s recent plans may soon change that perspective to include public transportation systems. Montreal operates the Opus-à-l’année also know as the Opus & Cie subscriptions, a subscription service which recharges a commuter’s OPUS card automatically every month.
Montreal STM will be introducing a VIP class for its customers, which will only be made available to 20,000 commuters (9% of the 217,000 who regularly buy monthly Société passes). After subscribing for more 12 months, Opus & Cie users will be given the opportunity to upgrade to their new “maestro” status.

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How Companies Use Big Data & The Quantified Self Movement For Insight

The quantified self-movement (QS) is a hot topic in 2013 and focuses on using sensors and other trackers to acquire self-knowledge for the end goal of gaining deeper insight about personal habits. For example, I use Nike+ to log my daily run performance. I also make a list of my diet for that day and compare it to how well I performed. I am hoping that after a couple of months of use, I can figure out what the optimal diet is for me before I go for a run or engage in physical activities such as sports. Other examples can include measuring coffee intake vs. productivity or sleep activity vs. diet. With the inclusion of Big Data—the ability to process large amounts of data quickly—people are looking to contextualize all the data available on their laptops, mobile devices, or even social media platforms.

Whether or not you are actively participating in the QS movement, companies are adopting the method to find new ways to measure performance metrics. By measuring employee activity through sensors, these new metrics will be aggregated to redefine what being a successful worker means.

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ConcoursMania Group Announced the Launch of Actiplay, A Range of Marketing Games Designed Exclusively for Brands

  Bordeaux – 6th September 2012 – As part of ConcoursMania Group’s (GCM) continued expansion in France and  internationally, the company is proud to announce a new specialist B2B brand: Actiplay. Listed on the stock exchange since 2011, ConcoursMania Group (GCM) is Europe’s leading developer of marketing games, with an established presence in various sectors including media,…

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Top Gamification Co Staff Articles in 2013

As one of the main writers for Gamification Co, I speak for all of us when I say it is paramount for us to provide the most unique and interesting content as it pertains to the world of gamification. We want to find the most unique, entertaining, and educational content out there and these five stories were your top favorites. Read on for stories about gamified masturbation, Foursquare’s removal of gamification, fashionable raptors, Tel-Aviv’s #1 taxi drivers, and job opportunities in gamification.

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G-List Companies: Rypple

As part of our ongoing G-List of the top players in gamification, today we begin with the platforms that provide technology solutions for implementing game mechanics in marketing, business, and health. Rypple [http://www.rypple.com] Founded: 2008 Location: San Francisco, Toronto, and Atlanta Employees: 25 Funding: $13M total from Peter Thiel, Maynard Webb, and Bridgescale Rypple strives to…

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