By the age of 19, up to 25% of people will have faced depression. The teenage years are formative years for everyone, and it is not a surprise that these years may be filled with confusing and hard-to-deal with emotions. To make matters worse, most teens fail to receive the proper cognitive behavioral therapy (CBT)…
In the wake of Hurricane Sandy, many people on the Eastern Seaboard have realized the value of a candle, canned food, and a functioning elevator. Most people were ill-prepared for Sandy’s wrath. However had most people known about The Red Cross’ First Aid application for iOS and Android, they might have prepared a little better. The…
Gigya has announced the launch of their new NEXUS Partner Ecosystem, which will allow their social infrastructure to connect to a large host of marketing services and applications. All the data connected through Gigya’s social infrastructure and gamification services can now be made available on a permission-based system used to fuel automated marketing campaigns. The NEXUS Partner Ecosystem…
Gamification of fitness is nothing particularly new with the likes of Nike+, Striiv and Fitocracy. However, a leader from the gaming industry has began to delve into foray with its new startup, Fitness Interactive Experience. Founded by Mike Tinney, former president of the online game company CCP Games North America (the makers of MMOG EVE…
Each week on the Gamification Revolution web show, Gabe Zichermann answers all your burning gamification questions LIVE every Monday at 1pm ET/10am PT/1800 GMT at http://gamification.co/live. This week’s show features Kevin Werbach, Professor at the Wharton School of University of Pennsylvania and professor of the Coursera Gamification Course. Here’s a rundown on some of the topics they spoke about:…
After having just been out for 13 months* now, Contest Builder for Salesforce is now being managed by a separate company called LevelEleven and has just secured a $1M round by Detroit Venture Partners and ePrize. TechCrunch cites the app as being the #1 gamification app on Salesforce AppExchange’s popularity chart and its the most…
As gamification grows as an industry, it will be increasingly important to recognize the different roles that one can have as new positions are created and what better way is there to learn than to ask someone working in that space right now? I got the chance to sit down with a Badgeville employee Zachary Bodnar, a…
Spanish bank BBVA Spain has showed the world one more time why it is considered one of the best companies at marketing 2.0. They have successfully launched the BBVA Game, a gamified platform to incentivize clients to use their web services. At first glance it looks like a typical points, badges, and leaderboard system, quite like Samsung…
Did you receive a certificate of completion for scoring 70% or above in the Coursera Gamification Course? If so, bolster that achievement by getting an Engagement Alliance Gamification Certification at Level One. This certification includes: A graphic you can display on your website/Linkedin profile letting everyone know you have completed the basic knowledge requirements for gamified…
The discussion on extrinsic and intrinsic motivation is a hot topic in the gamification world and is really the driving force behind making gamified systems work. While there have been studies done that show that extrinsic motivators may hamper intrinsic motivation over time, TangoCard is a new startup that believes real extrinsic rewards are still a…
Want to create awesome games in a compelling and laidback startup that is doing revolutionary work in Gamification? We are looking for a talented and capable game designer to take the lead in building next generation products and engaging experiences for top retailers, brands, and within enterprises on a freelance basis. You will get the…
The utilization of a reward and punishment system by national governments is a great way to induce desired human behavior among its citizens. When it comes to exemplary countries with positive reinforcements policies, one would not be immediately think of China. However, China’s experimentation with carrot-and-stick policies has produced an effective tax collection system with…
A recent pilot study at Boston Children’s Hospital has found that video games can help calm children who express serious anger episodes. More often than not, children are unwilling to engage with psychotherapy to help them control their emotions. Jason Kahn, PhD, and Joseph Gonzalez-Heydrich, MD, created RAGE Control—a video game that could change the…
When considering how to design gamification systems for Generation Y, you never know where you might find effective design principles. Look past standard business and marketing blogs and search through other media channels that are related to your target demographic. You might find gems as we did when we stumbled upon iMOM’s article about complimenting…
Earlier this week, two new videos of gamified Coke vending machines have appeared on the Internet. Both of these seem to have taken a hint of inspiration from a similar campaign done by Fantastic Delites, in which a person can walk up to the machine and be tasked with a challenge in order to win…
