April 16, 2026
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gabe Zichermann

Evangelizing Gamification in Big Corporations with Thomas Hsu

Ivan Kuo11 mins

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts.

Our next episode is taking place Thursday –  June 27th at 1PM EST, featuring Mark Koerner – VP or Product at Keas. 

This past week’s guest was Thomas Hsu, Social Collaboration and Gamification, Accenture. Gabe and Thomas talk about how Accenture first was able to adopt gamification into their collaborative sphere and what Thomas had to go through as an early gamification evangelist into the company. If you’re in a similar position as Thomas in wanting to bring gamification into a large company, this will be a good video to see:

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How Not to Make a Point (and Earn that Badge)

Gabe Zichermann74 mins

Yesterday, Steve Bocska opined here on Gamification.co about what was to be – ostensibly – a discussion of designing gamification without using poins and badges. Instead, what he wrote was a screed that questioned the ethics of many gamifiers, assailed social games (really? is this 2011 again?) and reached its climax with the oh-so-powerful suggestion that you “think very carefully about what you’re trying to accomplish.” In the process of trying to lecture this growing community on its ills, I think Steve has made the point of one of our most prolific experts, Rajat Paharia, very clear: game designers – in general – just don’t understand gamification.

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Gabe Zichermann on Autism, Engagement and Memecube

Ivan Kuo11 mins

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts.

This past week, Gabe discusses how the rise of autism will make engagement even more important in his closing keynote at GSummit. He then gets into Memecube’s success as the world’s first gamified conference Twitter app, debuting at GSummit. Get the full story by watching the video below:

Be sure to catch us for tomorrow’s episode featuring Ross Smith, Director of Test at Microsoft and creator of the Language QA game for Windows!

Join us every Thursday at 1PM EST for the Gamification Revolution and have all your engagement questions answered!

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My Gamification Birthday Wish

Gabe Zichermann44 mins

Today is my 39th birthday.

When we started on this crazy gamification journey in 2010, I could not have predicted how large an impact our community would have in just 3 short years. What began as a shot in the dark (“I think there are some people out there who think that game concepts can improve business and the world”), has mushroomed into a real movement. Collectively, you have worked to design change in marketing, human resources, product development, strategy and business process. You’ve brought the best ideas from games, loyalty programs and behavioral economics to health, finance, education, government, loyalty and travel…just to name a few industries.

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Online Gamification Certification Course Now Available on Udemy

Ivan Kuo123 mins

Demand for gamification certification has been steadily increasing throughout the years and it has gotten to the point where we’re unable to keep up with demand for certification at our live events. In order to meet this demand, we decided to create an online course that would help meet the needs of all those looking to be certified from the comfort of their own home, time, and pace.

You’ve asked for it and now we’ve delivered: an online gamification certification course is now available exclusively through Udemy as a part of TechCrunch’s new CrunchU collection of education courses.

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Top 10 Gamification Presentations at GSummit 2013

Ivan Kuo33 mins

GSummit 2013 was an absolute hit this year and every one of our knowledgable speakers brought some brilliant content to the stage for everyone to learn. Many people have been asking where the slides for each presentation are and I am happy to announce that we finally have all of them uploaded and ready for viewing at gamification.co/gsummit-2013-slides

However, some speakers resonated with our audience more than others, which was very evident through the use of our conference Twitter client, Memecube and generated huge amounts of buzz. See which GSummit speakers got the most attention according to Memecube:

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Introducing ReadSocial App: A Revolutionary Way to Read

Taavi Lindmaa24 mins

In conjunction with the release of Gabe Zichermann and Joselin Linder’s newest book, The Gamification Revolution, also comes the release of ReadSocial App: the world’s first gamified social reading application by Dopa Labs

ReadSocial App creates social communities around books, allowing readers to connect directly with authors, discuss hot topics from the book, and deepen their understanding about the book’s ideas.

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Designing Gamification for Modern Enterprise with Mario Herger

Ivan Kuo01 mins

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts.

This past week’s guest was SAP Senior Innovation Strategist, Mario Herger. In this week’s episode, Gabe and Mario discuss the challenges involved with designing gamification for employees in a corporate environment, especially when they’re forced to use it.

Check out the video below for the full interview.



Download this episode (right click and save)
You can now catch the Gamification Revolution every Thursday at 1PM EST/10 AM PST/1800 GMT.

Be sure to catch a special episode tomorrow at 1PM EST with Gabe Zichermann as he discusses the release of his newest book also titled The Gamification Revolution

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The Gamification Revolution Starts Today with Gabe Zichermann’s Newest Book

Gabe Zichermann46 mins

When my first book, Game-Based Marketing was being picked up by its publisher in 2009, I tried to convince them that the right concept was a business strategy title. The original idea was called The Serious Business of Games, and was meant to look at a wide range of ways that games intersected with industry. As a result of the global financial crisis and the unproven nature of the discussion, they wanted something more focused. Of course, this was before the term gamification had come into common use and before the rise of Foursquare or Zynga. In short, the idea that combining game design with business could be a strategy was a little ahead of its time.

That time has come.

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60 Second Gamification Tips with Gabe Zichermann

Ivan Kuo11 mins

We’ve seen a lot of positive feedback for some of Gabe Zichermann‘s 60 Second Solution videos with EntrepreneurMagazine so we decided to start releasing our own Gamification Co series of 60 Second Gamification Tips with Gabe Zichermann!

Every week from now until GSummit SF 2013, we will be releasing a series of short gamification tips to help you on your path to gamification. Watch Gabe’s first tip below:

Make sure to subscribe to our YouTube channel for all the latest tip videos and gamification content we have to offer. You can check out our tip page on GSummit here:
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The Rising Problem of Employee Engagement with Elise Olding

Ivan Kuo12 mins

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every Thursday at 1 PM EST/10 AM PST/1800 GMT. Join us and have all of your gamification questions answered by these experts.

This week’s guest is Gartner Research Director, Elise Olding! Elise has been heavily studying the science of motivation and engagement with the power of people. In this week’s episode you can be sure to learn about:

  • The emerging interest of using games to engage people within organizations
  • How small businesses can leverage gamification without expensive tech.
  • The existence of gamification divisions in organizations like NTT Data
  • Using explicit games social networks as an engagement tool for workspaces
  • Increasing executive acceptance of gamification as a strategy

This was a great week filled with user-participation and questions! Check out the full video below:

 

Download this episode (right click and save)
Be sure to catch this week’s episode featuring Robert Torres of the Gates Foundation for his work in applying gamification for social good.

You can now catch the Gamification Revolution every Thursday at 1PM EST/10 AM PST/1800 GMT.

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LinkedIn’s Leaderboard of Missed Engagement Opportunities

Gabe Zichermann66 mins

Last week, Linkedin sent out emails congratulating users for being in the top X% of “most viewed” profiles, ostensibly to celebrate their 200 millionth profile. The emails generated a fair amount of social media buzz, with even reticent users posting about their “accomplishments”, often with a #humblebrag attached.

What struck me about the campaign was how it managed to take both the best and the worst of gamified leaderboard and achievement design in one fell swoop.

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Gabe Zichermann on the Hard Truths of Gamification

Ivan Kuo01 mins

Earlier today, Gabe Zichermann had an Op-Ed go live on The Huffington Post entitled The Hard Truths of Gamification, in which he addresses most of the misunderstandings revolving around gamification and lays down all of the gamification’s clear triumphs in during the last two years.

Gabe describes a number of significant gamification successes in business, education, and health to  support his arguments and lays down a strong foundation for an anyone dealing with a gamification skeptic. Although, not everybody was convinced and in true gamified fashion Gabe was awarded a particular badge.

What do you think? Is gamification the future of motivation or do his arguments fall flat? Read the full article and decide for yourself.

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