Naureen Meraj on Motivational Psychology and The Leadership Game

Naureen Meraj on Motivational Psychology and The Leadership Game

naureen meraj

Naureen Meraj talks about her global gamification rollout

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts. This week’s guest was Bob Marsh, CEO of LevelEleven, which is a company that develops gamification apps for Salesforce.

Remember you can participate in the show if you sign-in and RSVP! Signing in will allow you to receive show reminders, ask questions, and even join Gabe and our guest for a live question.

In this week’s episode, Gabe asks Naureen about her work at NTT Data as a behavioral psychologist who led the implementation of a leadership game worldwide. Expect to learn the nuts and bolts that go into such a big implementation, important global design principles, and measuring engagement.

Download this episode (right click and save)

Keep up with NTT Data’s work by following them on Twitter at @NTTDATAAmericas


Need help with behavioral science and gamification? Get in touch with our boutique consulting agency Dopamine.