Badgeville Joins Enterprise Gamification Race with Cloud Connectors

Enterprise gamification (aka using game thinking and mechanics to engage employees and partners) is getting more interesting every day. Following on the heels of Bunchball’s moves to connect gamification platforms to major enterprise software, Badgeville today announced a unified enterprise connector initiative. Cloud Connectors makes official their longstanding connection with Omniture, and adds Jive and…

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Weekly Recap: business edition

This past week has seen the release of a flurry of articles around the web that highlight the business side of gamification. Following an updated announcement by Gartner that 70% of the Global 2000 organizations will have at least one gamified app by 2014, authors have raced to demonstrate how it has already taken hold in many different…

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Samsung Among the First to Innovate with Badgeville’s Behavior Platform

Last week, Samsung was among the first to announce integration of Badgeville’s new behavior platform in Samsung Nation. Samsung has put their weight behind the rollout. Rather than gamify one marketing campaign or a single product site, the company brought gamification into the forefront and integrated the new features throughout the US corporate site. Leaderboards, badges,…

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Real vs. Virtual Rewards: The Battle Over Consumer Motivation

Moderator Christine Lagorio of Inc. Magazine is guiding panelists, Samantha Skey of Recyclebank, Irving Fain of CrowdTwist, Kris Duggan of Badgeville and Brian Wong of Kiip, in a discussion about loyalty programs and the ways in which they have evolved. Principally they are exploring why physical-world rewards (prizes, money, free-products) and other tangible benefits aren’t…

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G-List Interview: Kris Duggan

As part of our G-List – the who’s-who of the gamification space – today we are happy to have Kris Duggan, founder of Badgeville and panelist for our upcoming Gamification Summit in New York. Follow @gamificationco for updates and submit questions with hashtag #gsummit to get Kris’s insight into gamification and consumer engagement. Keep reading below, and be sure…

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