Livecube: Building the World’s Most Engaging Event App

Gabe talks to Livecube‘s co-founder and CEO Aaron Price about Livecube, the app that engages audiences at events. Livecube gives people a better way to participate in conversations around online and off-line events by gamifying these interactions.
Watch the full webinar below to learn how Livecube is a great way for people to engage with the speakers and other attendees through social media.

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Games for Change 2014 Grows In Popularity

It all started in June 2004. This was the very first Games for Change Festival ever, it was held at New York Academy of Sciences in New York City. The goal? To investigate whether or not games could become serious games, ones that could be used for educational purposes and to inspire social change. Unfortunately only forty-two people attended…

However, this year’s Games for Change Festival will prove just how strong this movement has become. It has been projected that more than 800 people have attended in-person and an additional 10,000 people will have attended the event through streaming this past week. The festival also nabbed a great ally in their quest for social good by partnering with the Tribeca Film Festival for this year’s event.

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aaron price livecube

How livecube Cuts Through Social Media Noise at Events with Gamification

If you were at GSummit in the past two years, you’re probably familiar with livecube, the super-fun, conference-optimized Twitter client we’ve been using to engage all of our attendees. To learn more about it, we invited livecube co-founder Aaron Price to explain to us how clever design and gamification makes Twitter more bearable in event settings. Learn about livecube, its features, and successes by watching the full video below:



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Make sure you come back on December 5th to check our next guest on the Gamification Revolution webseries.

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gsx global sales event cisco

Innovative Disruption at Cisco’s Global Sales Experience (GSX)

How can a huge company Cisco manage to engage with all their employees around the world?

GSX is Cisco’s annual sales conference, a globally distributed hybrid event experience that has been lauded for turning traditional event models on their head and pioneering new audience engagement formats. Learn how Cisco adapted social television engagement models to drive the most employee aware event in history from their GSummit SF 2013 talk

You can expect to learn:

  • Insight into the wildly successful GSX achievement program, over 200K awarded during GSX FY13.
  • Overview on the audience listening model applied during GSX FY13, including real time Trending Topics and audience sentiment broadcast injections.
  • Understanding of the transmedia tactics leveraged during GSX FY13, resulting in tens of thousands of supplementary video and downloadable content views.

Also, be sure to subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of this presentation by downloading it here.

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maggie buggie

What is the Role of Enterprise Gamification in Digital Transformation?

The cloud, big data, analytics, and of course, gamification all play a big role in the future of enterprise.

Businesses, today, are undertaking digital transformation to retain their competitive edge and to build their “digital advantage”. While organizations have ramped up their investments in digital tools and technologies, two-thirds of digital transformation projects fail mainly due to workforce behavioral issues New research with the MIT Centre for Digital Business indicates that 55% of companies surveyed cited company culture, particularly the challenge of encouraging employees to be receptive to changes in their jobs, to be a major barrier to realization of their digital transformation program.

Capgemin believes that the use of gamification in an enterprise context, if designed and implemented effectively can help in accelerating the digital transformation of organizations by driving employee engagement and supporting change management in these initiatives. As gamification comes out of its nascence and tools to implement enterprise gamification become more prevalent, now is the right time for firms to evaluate and consider use of gamification techniques to accelerate their digitally enabled business transformation. In this GSummit SF 2013 talk, Maggie Buggie, VP of Digital Transformation at Capgemini, explores the role of gamification in building digital advantage.

Be sure to also subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of this presentation by downloading it here.

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saveup with priyahaji

Short-Term Engagement, Long-Term Gains: The Gamification of Saving Money with SaveUp

Would you start saving more money if you were rewarded for doing so?

Getting people to make short term sacrifices for long-term gain is one of the central challenges of any transformational behavior change. Nowhere is this more evident than in finance and healthcare — and SaveUp is leading the charge. Hear Priya Haji discuss the ups, downs and hard-fought lessons of crafting engagement around tough subjects in this fast-paced discussion from GSummit SF 2013.

Be sure to also subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of this presentation by downloading it here.

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Gilt’s New Loyalty Program Provides Exclusive Access to Customers

The gamification community in NYC came together last night for our first GSummitX event fully focused on loyalty marketing. To start things off, Gilt Groupe’s Jeff Bobula (Program Manager) delivered an educating talk on Gilt’s new loyalty program, Gilt Insider. Then, we all engaged in our Play for a Cause to help solve NYC’s composting issue.

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intangible rewards

How to Incentivize Users with Non-Physical Rewards

A common feature of nearly all gamification implementations is the presence of a reward system. People are motivated by rewards but do they always have to come in the form of a cash prize or fancy gadget? Suchit Dash of ifeelgoods believes it doesn’t have to be.

Tangible Rewards come in many shapes and sizes, and though they may not scale super well, they can be transformative. See how you can use non-discount, tangible rewards to drive user loyalty and engagement in this fast-paced talk from rewards expert Suchit’s session at GSummit SF 2013.

Be sure to also subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of Suchit’s presentation by downloading it here.

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Join the Global Gamification Tour with GSummit Global

gsummit global 2013

GSummit Global to Arrive This Fall At:

NYC, Chicago, San Francisco, Toronto, London, Tel Aviv, Dubai, Singapore, Tokyo, Seoul, and Sydney 

As the gamification movement continues to grow, we’ve been looking for better ways to connect the global community.  Our big conference – GSummit – attracts a good number of global attendees to SF in June, but not everyone can afford to come to San Francisco. Also, we wanted to find a way to help the local community form while providing training and certification opportunities. So we’re trying something entirely new: GSummit Global – a virtual event series that brings together the best of live and virtual events into one affordable, accessible package. I’ll be traveling around the world this winter – and I’d like you to join me

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myvegas

Meta Gaming? MyVegas Gamifies Sin City

What’s the best way to talk about the gamification of gambling and gaming? PlayStudios CEO Andrew Pascal took the stage at GSummit SF 2013 to talk about MyVegas,  a partnership between MGM Resorts and PlayStudios to bring gamified loyalty and rewards to the Las Vegas audience.

Watch his talk below as he details the unique challenges and opportunities associated with creating engagement in this challenging environment.

Also, be sure to subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of Andrew’s presentation by downloading it here.

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gsummit sf 2013 videos

GSummit SF 2013 Videos Are Coming Out to the Public!

If you joined us for GSummit SF 2013, then you’ve clearly seen how awesome our community is, amidst of sea of brilliant experts, food trucks, and a gamified conference experience. It is our job here at Gamification Co to proliferate the latest and greatest knowledge about the gamification industry, so we’re finally going to begin releasing all of our videos from GSummit SF 2013 over the next few weeks.

We’ll be posting each of the new releases on our blog but if you want to get each of them immediately, be sure to subscribe to our YouTube channel to get each video as they come.

To kick off the first video we’re releasing, we want to share a story about engaging audiences with a real sense of purpose. Jeremy Heimans, Co-Founder and Chief Executive Officer of…Purpose, shares his story about using narrative storytelling to transform engagement for corporations, non-profits and citizens with integrity and purpose.

Stay tuned as we release more videos every week! Also, if you’re interested in seeing a particular speaker on GSummit, sound off in the comments below!

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