Point Scores and Wine: Making the Complicated Uncomplicated

This is a guest article by Jon Guerrera, marketing nerd and GSummit 2012 Speaker. When it comes to wine, points matter. In a revealing article published in the Wall Street Journal, Leonard Mlodinow – author of The Drunkard’s Walk: How Randomness Rules Our Lives – points out: “According to a 2001 study of Bordeaux wines, a one-point bump in Robert Parker’s wine…

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The Original “X PRIZE”

Just a fun fact for this lovely Friday. In 1919, Raymond Orteig offered a prize of $25,000 for the first nonstop aircraft flight between New York and Paris. The Orteig Prize was the early 20th century equivalent to X PRIZE’s Ansari Challenge. Competitions like these that are used for grand innovation are fantastic examples of…

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Providing Social Business Intelligence: Spigit Acquires Crowdcast

Spigit, the maker of collaborative innovation management software for enterprises, has recently acquired Crowdcast. Crowdcast provides social business intelligence solutions and raised $6M in Series A funding in 2010. Spigit is aiming to provide market services and solutions that give organizations the ability to gain insight on the collective intelligence of its professional network. Crowdcast will play the…

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Games for Work and Life: What the Experts Said

Experts Talk Gamification for Work and Life Stanford Business School hosted what was probably the most insightful discussion on the current status and future of gamification. Margaret Wallace, chief executive of Playmatics, led the group discussion on gamification. The 5 speakers were Courtney Guertin, chief technology officer of Kiip; Rajat Paharia, founder and chief product…

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Gartner Report: Gamification Potential for Business Process Management

Potential for Gamification Utilization in Business Process Management The full potential of Gamification still remains relatively untapped within the corporate setting but in a recent report by Gartner, Business Process Management (BPM) is poised to seize the opportunity. In the report, research director, Elise Olding, provides her key findings and recommendations for BPM in employing…

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