GSummit 2012 Behind the Scenes: Seth Cooper, Foldit

(6/26 Gamification Expert Interviews Unlocked)

Every week until GSummit SF 2013, we’ll be unlocking some special content from last year to give you a preview on what to expect this April 16 – 18.

Watch Seth Copper explain how Foldit was able to motivate citizen scientists to play for the greater good:

To see more expert gamification videos, visit our Video page or Subscribe to our YouTube channel!

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Bunchball Announces Nitro 5.0 Update to their Enterprise Gamification Platform

Bunchball today announced the release of Nitro 5.0 with a graphical overhaul and a suite of new features, including Nitro Studio, for employee and customer engagement.

Nitro Studio is a new control center that will allow for easy management of Nitro’s gamification features. New features of Nitro Studio include:

  • Accessible drag-and-drop user interface design
  • Integrated analytics including reports and data visualizations
  • A universal search function that works across the entire Nitro program
  • Mobile-optimized interface with responsive designs that are compatible for mobile usage. 
Bunchball has taken strides to ensure that Nitro 5.0 is their most user-friendly version of their enterprise gamification software so far and to make it useful for users of all skill-ranges, and not just for high-level enterprise users.
To learn more about Nitro 5.0 and and the new Nitro Studio, read their official press release.
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Wufasta Aims to Reward Video Game Loyalty with Physical and Digital Prizes.

Many people believe the video game console market is dead. In the face of growing mobile and casual games market, some would even go so far to say that traditional games are dead altogether. While we won’t know what the market will shape out to be just yet, there is one thing for certain: there are die-hard loyalists on each side of the spectrum and TechCocktail has recently written about a new startup wants to start rewarding these people.

Wufasta will be partnering with companies to produce branded promotions, reward gamers for completing in-game challenges, and even sponsoring professional completive gamers.

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Blitz Brainstorming Gamification Tool Fosters Organizational Creativity and Innovation

If creativity is a muscle, then gamification is the bench press. Much of workplace frustration stems from being stuck on day-to-day problems that arise such as optimization of a large workload or maximization of quantified metrics such as sales. Organizational creativity is in great demand for companies, and Blitz—a speed-thinking process that brainstorms innovative solutions—may be the gamified answer to the knot in the creativity muscle.

Dr. Ken Hudson, former marketing director of American Express, created Blitz as a fast, easy way to bring people out of a production rut. The main idea is to create as many as nine ideas in about two minutes. He found that when he gave managers less time to generate novel ideas, not only could they do it, but also they did it in inspired ways. Blitz’s rules and platform combines energy with creativity and production to drive innovation.

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Microsoft SharePoint Gamification Potential: Temporary Fad or Trailblazer?

Whether you are a project manager of a fortune 500 companies or a small business owner, organizing a project can often times be a tedious and strenuous process. Thankfully with the advent of collaborative software such as Microsoft SharePoint, the days of conflicting information and miscommunication between projects are a thing of the past. Yet, while SharePoint has been adopted by almost 4 out of 5 Fortune 500 companies, spanning over 125 million users, the software is still not being optimized to its full potential. This is where gamification could play a leading role in rectifying these challenges by increasing end user adoption as well as boosting organizational productivity.

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Prominent Gamifiers – Naureen Meraj and Imran Sayeed of NTT Data

Seeing a company’s employees in a fully collaborative and effective setting is extremely hard to come by these days. As businesses continue to promote cutthroat strategies to encourage individual performance, teamwork is almost non-existent. In fact, it may get so bad that simply communicating with colleagues over an internet chat-platform even becomes tiresome, which also isn’t helped by the fact that most of these communication platforms are hard to understand and difficult to work with.

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The War for Talent in the Enterprise with JP Rangaswami

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every Thursday at 1 PM EST/10 AM PST/1800 GMT. Join us and have all of your gamification questions answered by these experts.

This past week’s guest is the Chief Scientist at Salesforce, JP Rangaswami! Robert has been working as an education researcher with the Gates Foundation and shares his knowledge on how games are affecting the American Education landscape. You can expect to learn about:

  • The ever-changing demands of modern work
  • Why the concept of generational gaps are becoming null
  • How to utilize existing corporate game cultures for gamification
  • The workspace disconnect of competitive employees working in teams. 
  • Salesforce’s strategy of focusing on engagement
Check out the video below for the full interview. Please note that a connection error occurs around starting at 9:58. Skip to 13:30 to resume for content.



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Be sure to catch this week’s episode featuring lifehacker Jon Guerrera and learn to gamify your life and possibly land a job at Google.

You can now catch the Gamification Revolution every Thursday at 1PM EST/10 AM PST/1800 GMT.

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GSummit 2012 Behind the Scenes: Sunny Lee

(5/26 Gamification Expert Interviews Unlocked)

Every week until GSummit SF 2013, we’ll be unlocking some special content from last year to give you a preview on what to expect this April 16 – 18.

Watch Sunny Lee discuss the future of credentials and recognition with Mozilla’s Open Badges project:


To see more expert gamification videos, visit our Video page or Subscribe to our YouTube channel!

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Gamify your Media Through Interactive Storytelling app, dio

Are you getting tired of sending and receiving pictures from family and friends? Are you ready to step it up a notch? Let’s try sharing experiences instead.

The creators of Second Life, Linden Labs, have introduced the beta phase of dio. This new interaction creator allows you to gamify your pictures, videos, other media for fun to share with people you already know or with the public. Users can upload pictures and create adventures from them with a  similar feeling to tabletop RPGs.

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Cancer Research UK Hosts Hackathon to Build a Smartphone Research Game

This past weekend, top developers at Facebook, Google and Amazon Web Services joined research academics and public attendees for a Cancer Research UK hackathon to utilize crowdsourced genetic data and turn it into a smartphone game, tentatively called GeneRun.

The hackathon’s goal is to produce a game that makes use of crowdsourced “citizen scientists” (a la Fold.it) to quickly interpret and analyze data that will facilitate research for cancer drug interventions.

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GSummit 2012 Behind the Scenes: Josh Kramer

(4/26 Gamification Expert Interviews Unlocked)

Every week until GSummit SF 2013, we’ll be unlocking some special content from last year to give you a preview on what to expect this April 16 – 18.

Watch Josh Kramer, Founder of Leapfrog Builders, explain where he thinks the future of loyalty systems are:

To see more expert gamification videos, visit our Video  page or Subscribe to our YouTube channel!

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New Vendors Added to the Gamification Buyer’s Guide – 3/1/2013

Need a place to start looking for gamification solutions? Our gamification buyer’s guide is a comprehensive database featuring numerous prominent companies, their vital stats, and a filtering system to find which company is right for you. Here are this week’s new gamification solutions added to the Buyer’s Guide:

  • FantasySalesTeam is an application that allows sales teams to run more engaging sales contests based on fantasy sports concepts.
  • Mobitto is a crowdsourced mobile loyalty app that rewards people for doing the things they like the most.
  • PAKRA works with you to understand the knowledge, skills and behaviors critical to maximizing your customers experience, and to explore opportunities for business improvement across all channels of contact

See the full gamification Buyer’s Guide for the complete list of gamification vendors. If you would like to be apart of the Buyer’s Guide,

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Maritz and Badgeville announce new partnership but what about Bunchball?

Earlier this week, Maritz and Badgeville announced a new partnership that will allow each company’s gamification solutions to work in tandem. Clients of Maritz will now be able to track and influence user behavior across websites, mobile applications, and enterprise applications. Additionally, Badgeville’s clients can now access Maritz Solutions’ rewards and fulfillment services to offer a range of rewards for the Badgeville gamification systems.

The new partnership is further evidence of the growing need for employee engagement solutions in enterprise but what’s particularly interesting to note is that Maritz made this same exact announcement in 2010 but with Bunchball instead.

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Sokikom Math Game: an MMO Education Through Social Interaction

Educational games have come a long way since The Oregon Trail and Math Blaster.

Sokikom is a MMO math game that aims to help teachers educate their students by using this interactive and math-based online world. After receiving a $2M startup grant funded by The Institute of Educational Sciences as well as former Intel Chairman and CEO Dr. Craig Barrett and Zynga co-founder Steve Schoettler, the game is finally ready to be unveiled to the world and to evolve out of beta.

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