sustainability

LP Recharge Review: Linkin Park’s Social Good Game

12 years ago27 mins

Linkin Park is clearly not afraid of new marketing strategies as evidenced by their new LP RECHARGE game, which is a free-to-play action game designed to raise attention to environmental issues and is set to the tune of Linkin Park’s new remix album, aptly named, Recharge.

Given that Recharge isn’t exactly a new album and is rather a compilation of remixes of songs (like Reanimation) off their last album Living Things, it looks like Linkin Park’s game was created to drive a little more interest in the album and their cause.

Developed in partnership with Kuuluu Interactive Entertainment, LP RECHARGE takes place in a not too distant future in which humans have consumed nearly all natural resources on the planet and the last remaining resources are being seized by killer robots.

Gilt’s New Loyalty Program Provides Exclusive Access to Customers

Kevin Shane12 years ago12 years ago04 mins

The gamification community in NYC came together last night for our first GSummitX event fully focused on loyalty marketing. To start things off, Gilt Groupe’s Jeff Bobula (Program Manager) delivered an educating talk on Gilt’s new loyalty program, Gilt Insider. Then, we all engaged in our Play for a Cause to help solve NYC’s composting issue.

Ventus Mobilizes Citizen Scientists to Fight Against Global Warming

Ivan Kuo13 years ago24 mins

When it comes to research, no other method matches the productivity output of motivated groups of people. Fold.it has seen great success with breakthrough findings in AIDS research with their crowdsourced puzzle game and recently, even the US Navy has started to crowdsource ideas to spur innovative solutions for their problems. It is no surprise then that a group of climate scientists at Arizona State University has taken to this tactic in an effort to catalog fossil fuel-burning power plants around the world, in order to get a better understanding of their emission output and its total effect on global warming. The result? A crowdsourced data collection game called Ventus.

3 Mobile Apps for the Gamification of Energy Conservation

Kevin Shane13 years ago13 years ago06 mins

It’s important to recycle and reduce consumption and turn off the water while brushing teeth, but who wants to sort trash? Who wants to go around the house making sure all the light bulbs are off? If you make it a game, you create a situation where people actually want to use less power, and some cases, you could even generate more power. There are a number of mobile apps for iOS and Android that aims to make the whole act of conserving energy a little easier. Here are three applications aimed at encouraging eco-friendly behavior.

Soccket: The Soccer Ball That Generates Electricity

Alex Landa13 years ago14 mins

If you’re able to read this, then you have ample electricity for everyday means. However, there are places in the world that have little-to-no available electricity for simple purposes like lightning their homes at night. Some folks have made a soccer ball that’s able to produce electricity by simply being kicked around in order to provide assistance to those who need it.

Over at Uncharted Play, the creators have invented an energy generating soccer ball called Soccket. The ball produces electricity from the kinetic energy made when kicked around and it only takes 30-minutes of play to power an LED light for 3 hours

Paula Owen’s Mission to Raise Environmental Awareness with Gamification

Alex Landa13 years ago13 years ago04 mins

Some people use gamification to help their business. Some use it to improve medical science. Doctor and Consultant Paula Owen believes gamification can save the environment.

In effort to boost interest in environmental issues, the Science Museum of London has launched a game to enhance engagement and education as a part of Climate Week.

The project is being targeted towards people who have not yet participated in environmental issues because “it had all been a bit guilt-filled and full of doom and gloom.” Dr. Owens explains: “It is the idea of bringing in fun and games into a serious topic in order to try to enhance engagement.” As seen with gamification and education, there have been noticeable results with engagement and interest when the topic is presented as a game.

Al Gore’s Reality Drop Game Is a Small Step Towards Climate Change Awareness

Gary Henkle13 years ago13 years ago106 mins

I have to say this is pretty much the most uninspiring example of gamification I’ve seen and from Al Gore no less realitydrop.org

— Jane McGonigal (@avantgame) February 28, 2013

It’s easy to see why Jane McGonigal and other commentators might loathe Al Gore’s new game social sharing game “Reality Drop.” It feels like it was written by your dorky middle-aged Dad who only knows how to speak corny, and judging by the pop culture gurus she associates with, Jane is probably disappointed that during this game Al Gore doesn’t pop out of stage curtains in front of a TV studio audience to scream “look under your seat -Reality has dropped! You win a Prius! You win a Prius! Everybody wins a Prius”

After playing Reality Drop, I find it might be helpful for us to collectively lighten up.

New Examples of Gamification Added to the GBase – August 2, 2012

Ivan Kuo14 years ago13 years ago01 mins

Today in our Gamification Company Database we have three unique gamified applications to share with you today: TravelSmart Tracker – is a gamified experience focused around creating your own personalized travel infographic to show the health impacts of your traveling. Changers – is a solar company that sells a solar panel bundled with a device to monitor…

Social Good

Gamification for a Greener Planet with Recyclebank

Staff14 years ago13 years ago01 mins

What’s the best way to combine eco-awareness, public sector education, and extreme coupon frenzy into one neat package? Why, through gamification, of course! At least, that’s what the good people over at RecycleBank are doing. Because, let’s face it, most people aren’t going to trip over themselves to learn more about composting, for instance. But they might take a…

New Examples of Gamification Added to the GBase – July 26, 2012

Ivan Kuo14 years ago13 years ago01 mins

Hello GCo Readers! Today in our Gamification Company Database we have three unique gamified applications to share with you today: Education Cents – is a financial education site that incentivizes financial literacy for students by offering potential scholarships for completing finance lessons. SPARC520 – is a consumer and enterprise level energy monitoring tool that manages energy consumption…

Social Good

Fun Before Green, Except…No Exceptions

Ivan Kuo14 years ago13 years ago12 mins

The following is an op-ed by Ashok Kamal, Host of GSummit and CEO of Bennu: In many ways, the recent Gamification Summit (GSummit) in San Francisco marked a turning point in the development of gamification. GSummit speakers and participants celebrated gamification’s integration into every business function, the increasing sophistication of gaming science and technology, and the…

Gamification Roundup – February 6, 2012

Ivan Kuo14 years ago13 years ago01 mins

This week in the roundup we got news about some unconventional and unique uses for gamification. In public relations, there is some untapped potential for gamification as a storytelling tool. Gamification is also seeing some unique applications in the social good and education sectors, featuring gamified philanthropy and educational MMO games. Gamification is definitely said to be…

Social Good

Battle for the Bay and Gamification in Conservation

Jeff Lopez14 years ago13 years ago01 mins

A serious game with some gamification elements, Battle for the Bay sets out to educate San Franciscans on the ongoing threats to the bay. Produced by Save the Bay, the game takes players through the tumultuous history of protecting the wetlands, rivers, and watersheds that benefit a healthy marine ecosystem. There are some typical contest rewards (an…

Social Good

Op-Ed: New Generation of Games Can Motivate with Fun and Fame, Not Guilt and Shame

Anthony Zolezzi14 years ago13 years ago21 mins

While I’m accustomed to speaking before large groups, I must admit to being a bit more nervous than usual as it came time for me to give a little talk as a panel member at the Gamification Summit. Still, I guess that was only natural, since most of the people in the audience were about…

Social Good

Battle of the Bulbs

Jeff Lopez15 years ago13 years ago01 mins

For the past five years, dorms across the University of Chicago have taken part in “The Battle of the Bulbs” to compete on who could get the largest decline in energy usage. From a baseline and year-by-year measurements, the school challenged itself to see who could save the most energy and “do it in the dark” for…

Hack the Mind, Protect the System: Why the Future of Security is Cognitive

Gamification and AI in Education: 10 Great Examples for Today

Stop Devaluing Loyalty Programs. Do This Instead.

Why Public Health & Civics Lotteries Are So Highly Effective: Gamification

How Gamification Can Beat Fake News

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