One of the biggest problems that doctors have is getting patients to take their medication as directed, and keep taking it for the duration of the prescription. A Connecticut neurosurgeon came up with a game that encourages people to stick with the drug regimen. Dr. Katrina Firlik co-founded a company called HealthPrize, which developed gamification mobile…
Gartner has outlined its top IT predictions for 2015 and beyond, providing a detailed look into ongoing trends and how businesses should adapt to the increasingly digital landscape. Not only will mobile and social continue to grow in relevance, but Internet of Things (IoT) technology will also surge significantly. IoT is the interaction and communication…
Gamification is the newest corporate buzzword. Organizations slap points, badges, and leaderboards on customer or employee engagement programs, many times only to see the initiatives fail. It’s important to examine the root causes of these failures, in order to learn how you can make your gamification program succeed.
Third graders are rarely as gifted as the one named Cordell Steiner. This particular third grader is a proponent of game based learning in the classroom, and he makes such a powerful case that he was asked to speak at a Ted Talks convention. Some of the points that he makes are hard to ignore.
Each year, Comarch invites all of its customers from around the world to Comarch User Group. At the event, the customers come together to share issues and best practices, enjoying multiple days of networking, case studies, presentations and fun from the international technology provider. Comarch User Group 2014 was held at Comarch’s global headquarters in…
Two experts in the customer loyalty space, BigDoor’s Director of Marketing Ashley Tate and Maritz Motivation Solutions’ VP of Loyal Strategy Barry Kirk, shared 11 key insights into creating better and more engaging customer loyalty rewards programs with TechnologyAdvice’s Clark Buckner. Tate and Kirk offered best-in-class ideas from four of the most successful brands in the…
Researchers at Brigham Young University did an extensive study on different fitness apps; downloading and trying out 132 apps to examine how they worked and what techniques they used to motivate their users. What they discovered has sparked an interesting debate. Are “health games” that utilize gamification helpful or hindering users’ fitness goals? As an example,…
GSummit SF 2014 was a resounding success and it is thanks to our awesome community. As it is our mission here at Gamification Co to proliferate the latest and greatest knowledge about the gamification industry, we have begun releasing all of our videos from GSummit SF 2014.
We’ll be posting each of the new releases on our blog but if you want to get each of them immediately, be sure to subscribe to our YouTube channel to get each video as they come.
To kick off our video series, we have Brian Burke, Research Vice President at Gartner shares his thought why organizations need to re-evaluate how they engage and motivate their key communities and what lies ahead for the future of gamification.
Last time, we featured chief reporter on People and Power from Al Jazeera English, Juliana Ruhfus in discussing the current affairs program’s interactive documentary, Pirate Fishing. Blending investigative journalism practices with gamification mechanics, the interactive tool introduces users about the multi-million dollar illegal fishing trade affecting West Africa’s poorest people.
Watch the full interview below to learn about:
Watch the video below and be sure to catch our next episode of the Gamification Revolution.
Students sit through hours and hours of boring and unengaging lectures. Professors ramble on to an audience of students sleepily typing away on their smart phones while checking Facebook, Twitter and pretty much anything else that has nothing to do with the lecture. How do we fix this? Enter Labster! Founded in 2010, Labster (@labster)…
From the Boy Scouts to the Army, badges have long been used to celebrate moments, commemorate events, and challenge people to accomplish particular goals. As the Internet came to dominate the world and video gaming became a multi-billion-dollar industry, certain websites and games began to replicate real-world badges into their digital offerings. Casual and serious…
In his presentation at America’s Customer Festival 2014, Jerry Filipiak, CEO of Comarch Inc., described the Internet of Things (IoT) as “the marketing of hope,” meaning the technology’s success will come from guiding users through various journeys fueled by hope. Journey + Hope + Reward = Rich User Experience Any given customer’s purchases…
Anyone who experiences incontinence knows that it’s no fun. Leaky bladders can be an embarrasing problem. Kegel exercises can help strengthen the internal muscles that help with bladder control, but some women find them boring. Now a game developer have comeup with an answer – a video game that turns kegels into a game in health….
A new tactile, highly immersive and gamified approach to education has been created by a British company, 4D Creative. The concept combines wireless LED lighting, a Bose sound system and large-scale projection, all operated via an iPad. Images can be projected on the walls of self-inflating pods that students enter. The system can be set…
The human body’s immune system works as a complex network whose different parts coordinate to fight off a wide range of threatening pathogens. But educators run into challenges bringing textbook teaching about the immune system to life. Ink and paper just don’t do justice to explain the complexity and the interactivity of the immune system…
