Mario Herger & Enterprise Gamification Consultancy on Gamification in International Projects

In this episode of Gamification Revolution weekly webinars, Gabe talks to Mario Herger of Enterprise Gamification Consultancy, this year’s GSummit sponsor and a long-time friend of ours. Gabe and Mario touch on how far gamification has come and what principles and techniques Mario and EGC use to design for engagement. Starting from defining business goals and pinpointing the key stakeholders and drivers in the organization, to managing teams and customer all over the globe, this webinar covers many questions that our audience is interested in. For example. IT systems and technology are not as important to EGC as business goals and overall engagement techniques, making low-tech engagement a big topic of many discussions that we’ve had this year.

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cisco social media training

How Cisco Drives Social Media Training with Gamification

At Cisco, we use gamification across a number of key programs. One program where we have extensively incorporated gamification techniques is our Social Media Training Program.

During the past two years, the Global Social Media Team at Cisco has invested in our Social Media Training Program. This program offers a unique opportunity for employees and contractors at Cisco to build their social media skillset. And the opportunity to leverage the skills they learn is manifold.

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brian burke

Gartner’s Latest Gamification Research for 2014 with Brian Burke

Brian Burke is a Gartner analyst specializing in enterprise architecture and gamification. His research led to the infamous prediction stating “80% of gamification initiatives will fail by 2014 due to bad design” and Gartner thinks that prediction is still on track for 2014.

We wanted to get more information on this topic so we were lucky enough to have Brian Burke himself join our weekly Gamification Revolution webshow to discuss his observations on gamifying organizations, new research, and information on his upcoming book. Watch the following video to learn about

  • Transitioning from using gamification as a tactic into a strategy
  • How organizations can  go beyond just jumping on the gamification bandwagon
  • Using gamification to discover underlying business problems.
  • How have we seen organizations balance between fun mechanics and presentation for maximum work space efficiency?
  • And the evolving pathos around gamification in the enterprise

Check out the full video below and be sure to see our next episode this Thursday at 1PM ET featuring Monica Cornetti, an expert specializing in low-tech training gamification. Sign-up and get show reminders!



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best of enterprise gamification 2013

The Best of Enterprise Gamification in 2013

Happy new year!

2013 was a fantastic year for gamification and the Gamification Co team. To start off the new year right, we would like to show you some of our top posts from the last year. Check back daily for our top posts in enterprise, education, health, op-eds, and staff pieces.

Starting off the new year, we’d like to share some of the top articles for gamification in enterprise.

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gsx global sales event cisco

Innovative Disruption at Cisco’s Global Sales Experience (GSX)

How can a huge company Cisco manage to engage with all their employees around the world?

GSX is Cisco’s annual sales conference, a globally distributed hybrid event experience that has been lauded for turning traditional event models on their head and pioneering new audience engagement formats. Learn how Cisco adapted social television engagement models to drive the most employee aware event in history from their GSummit SF 2013 talk

You can expect to learn:

  • Insight into the wildly successful GSX achievement program, over 200K awarded during GSX FY13.
  • Overview on the audience listening model applied during GSX FY13, including real time Trending Topics and audience sentiment broadcast injections.
  • Understanding of the transmedia tactics leveraged during GSX FY13, resulting in tens of thousands of supplementary video and downloadable content views.

Also, be sure to subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of this presentation by downloading it here.

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5 More Key Insights from the Enterprise Gamification Forum (Part 2)

Previously, we have discussed 5 key lessons drawn from the Enterprise Gamification Forum that would help organizations successfully deploy gamification. This time, we will look at another 5 key insights that organizations should take heed during the post implementation phase of the system.

  • Review and Reiterate
  • Search and Engage
  • Teaching Complex Topics with Gamification
  • Gamification is a Two-Way Ecosystem
  • Badges are not a band-aid
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maggie buggie

What is the Role of Enterprise Gamification in Digital Transformation?

The cloud, big data, analytics, and of course, gamification all play a big role in the future of enterprise.

Businesses, today, are undertaking digital transformation to retain their competitive edge and to build their “digital advantage”. While organizations have ramped up their investments in digital tools and technologies, two-thirds of digital transformation projects fail mainly due to workforce behavioral issues New research with the MIT Centre for Digital Business indicates that 55% of companies surveyed cited company culture, particularly the challenge of encouraging employees to be receptive to changes in their jobs, to be a major barrier to realization of their digital transformation program.

Capgemin believes that the use of gamification in an enterprise context, if designed and implemented effectively can help in accelerating the digital transformation of organizations by driving employee engagement and supporting change management in these initiatives. As gamification comes out of its nascence and tools to implement enterprise gamification become more prevalent, now is the right time for firms to evaluate and consider use of gamification techniques to accelerate their digitally enabled business transformation. In this GSummit SF 2013 talk, Maggie Buggie, VP of Digital Transformation at Capgemini, explores the role of gamification in building digital advantage.

Be sure to also subscribe to our YouTube channel to get the latest videos from GSummit SF 2013 as they’re released. You can also download a copy of this presentation by downloading it here.

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mark goldstein

Mark Goldstein Explains the Problem with Modern Loyalty Programs

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts. This week’s guest was Mark Goldstein, Chairman of BackOps and loyalty industry veteran.

Be sure to catch our next episode this Thursday, August 1 at 1PM ET/1800 GMT, where we feature Tacy Trowbridge, who is the Head of Education Programs at Adobe. Watch the show to learn about all of Adobe’s gamified education initiatives!

Remember you can participate in the show if you sign-in and RSVP! Signing in will allow you to receive show reminders, ask questions, and even join Gabe and our guest for a live question.

In this week’s episode, Gabe and Mark discuss the problems that exist in modern loyalty, why they’re there, and how to overcome them. One great quote from Mark:

“The problem with most loyalty programs is that people simply don’t level up to get to the fun part”

What does he mean? Watch the episode below to find out:



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Designing Gamification for Modern Enterprise with Mario Herger

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts.

This past week’s guest was SAP Senior Innovation Strategist, Mario Herger. In this week’s episode, Gabe and Mario discuss the challenges involved with designing gamification for employees in a corporate environment, especially when they’re forced to use it.

Check out the video below for the full interview.



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You can now catch the Gamification Revolution every Thursday at 1PM EST/10 AM PST/1800 GMT.

Be sure to catch a special episode tomorrow at 1PM EST with Gabe Zichermann as he discusses the release of his newest book also titled The Gamification Revolution

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Gamifying Financial Compliance Training with Michelle Katics

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every Thursday at 1 PM EST/10 AM PST/1800 GMT. Join us and have all of your gamification questions answered by these experts.

This past week’s guest was compliance training gamifier and BankersLab CEO, Michelle Katics. In this week’s episode Gabe and Michelle discuss the difficulties for designing gamification for finance, approaching gamification from a leadership role, and how to design gamification for training.

Check out the video below for the full interview.



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You can now catch the Gamification Revolution every Thursday at 1PM EST/10 AM PST/1800 GMT.

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