October 22, 2026
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2013

The Strategy Behind Gamification Consulting in Europe with Bart Briers

Ivan Kuo11 mins

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts.

Our next episode is taking place Thursday –  June 20th at 1PM EST, featuring Thomas Hsu of Accenture. 

This past week’s guest was Bart Briers, Director of Services and Solutions at CTG Belgium. Gabe and Bart talk about Bart’s approach to gamification consulting, what clients expect from Bart’s services, and even a story about training on a…train. Watch the full interview below to learn more:

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A Leaderboard Always Pays Its Debts: Foursquare’s Game of Cones

Gabe Zichermann28 mins

I’m a recent convert to HBO’s hit series, Game of Thrones – and binge watching in catch-up mode is a favorite activity in my home on lazy Sundays. Inasmuch as I’m just getting to know the complex, fantastic miniseries, I’m no ice cream or gamification neophyte. So it was with some excitement that I followed Foursquare’s newest promotional tie-in, The Game of Cones.

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One Million Views for Gamification

Gabe Zichermann01 mins

Since the first GSummit in January of 2011 in San Francisco, we have been sharing presentation materials with the community and world on Slideshare. Today we’re pleased to announce that those slides have been viewed over 1,000,000 times – a milestone we never could have imagined these 3 short years ago. With amazing content from…

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Case Study: eLearning Tourism Training Tool Raised Engagement by 65%

Ivan Kuo07 mins

Product eLearning has experienced huge growth in the travel and tourism sector in the last few years. In the UK alone there are over 300 free training courses available to travel agents. Organisations such as SeaWorld, Avis and British Airways have used eLearning as an advertising medium with transparent results and measurable ROI. However, eLearning didn’t just come out of the blue; we created it as a way to solve some problems specific to our problems in training within the travel industry.

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7 Ways to Royally Mess Up Your Gamification Campaign

Kevin Shane16 mins

There’s already an entire library of information about game mechanics and how startups have successfully implemented gamification. If you’re considering gamifying an experience, however, you should probably know the ways you can reduce its efficacy. That way you can either choose differently, or if you really want to test social experiences you can see how well people respond to gamification that simply doesn’t work.

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Ventus Mobilizes Citizen Scientists to Fight Against Global Warming

Ivan Kuo24 mins

When it comes to research, no other method matches the productivity output of motivated groups of people. Fold.it has seen great success with breakthrough findings in AIDS research with their crowdsourced puzzle game and recently, even the US Navy has started to crowdsource ideas to spur innovative solutions for their problems. It is no surprise then that a group of climate scientists at Arizona State University has taken to this tactic in an effort to catalog fossil fuel-burning power plants around the world, in order to get a better understanding of their emission output and its total effect on global warming. The result? A crowdsourced data collection game called Ventus.

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7 Reasons Why Apple’s Enterprise Bread and Circuses Fail in iOS 7

Gabe Zichermann315 mins

Yesterday Apple revealed iOS 7, the latest version of its operating system for mobile devices. The update was greeted – as usual – by thunderous applause from the company’s legions of fanboys and with vocal derision from pro-Android bigots. In the midst of all the hoopla and traded social media barbs, one thing seems glaringly obvious: Apple is out of ideas, particularly for business users.

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How Not to Make a Point (and Earn that Badge)

Gabe Zichermann74 mins

Yesterday, Steve Bocska opined here on Gamification.co about what was to be – ostensibly – a discussion of designing gamification without using poins and badges. Instead, what he wrote was a screed that questioned the ethics of many gamifiers, assailed social games (really? is this 2011 again?) and reached its climax with the oh-so-powerful suggestion that you “think very carefully about what you’re trying to accomplish.” In the process of trying to lecture this growing community on its ills, I think Steve has made the point of one of our most prolific experts, Rajat Paharia, very clear: game designers – in general – just don’t understand gamification.

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Can the Gamification of Female Masturbation Remove Its Social Stigma? – GCo Exclusive

Ivan Kuo495 mins

Masturbater. Master Baiter?

Whether you’re an expert animal trapper or a normal person who enjoys self-pleasure, the mere sound of the word masturbation isn’t pleasant for anyone. The clunky quadrisyllabic term meant to describe personal relief is so socially awkward that it’s ostensibly forbidden to talk about, despite being something every human being has engaged with at some point in our lives. Masturbation as it relates to women is an even bigger taboo to discuss, as a result of widespread dogma pushing absolute female purity throughout the development of most modern societies.

The act of masturbation is an important step in our sexual development as human beings, yet this dogma still exists. As a result of this many females feel a societal pressure to live up to these outdated beliefs and suffer from negative self-image and lowered self-esteem for their natural desires. The fact remains that many women and girls don’t masturbate at all and may not even know how to but does it need to be this way?

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Objective Logistics Rewards Wait Staff Employees for Good Services

Kevin Shane24 mins

Americans tend to eat about five meals per week in restaurants. But how often do you go to a restaurant and vow never to return because of bad service? Some food service industry businesses fail based on the personalities of their servers rather than the quality of the food being served. For the business owners, this can feel like an unearned failure, which is why it’s important to make good decisions when hiring employees.

And this isn’t some tightly-kept trade secret. Customers know this and business owners know this. Customers are more likely to return if they’re treated well. Therefore, business owners — especially those in the service industry — have a remarkable incentive to retain highly performing service workers by rewarding them with desirable shifts and, especially in the case of food service, more generous financial bonuses. Objective Logistics, an innovative company in the broad category of gamification startups, is offering a service to restaurants that rates and manages servers in the food service industry.

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One Player’s Journey of Gaming Memecube at GSummit SF 2013

Taavi Lindmaa015 mins

Maybe you noticed my Twitter feed blowing up over 2 days in the middle of April. I didn’t count but I’m told there were well over 100 tweets in that brief period of time. While my followers should be used to booms when I hit a conference, this was definitely another level.

The reason for my tweet-binge was Memecube. Memecube is an interesting twist on the usual session hashtags; a conference exclusive Twitter tool. Only attendees were told the URL needed to access the system; in it was the conference schedule. After checking in to a session, you only see tweets from others who are also using Memecube and have checked in and new tweets auto-populated with the speakers’ Twitter handle & the GSummit hashtag. This meant, despite GSummit becoming the #1 trending hashtag on twitter during the conference, we did not see the usual assault of the bimbots. Additionally we didn’t have to try to separate our session from all the others to tweet or retweet something relevant, and the overall system was just easier to use. I cannot think of something the DreamForce Conference needed more.

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Ross Smith on Engaging Quality Assurance Teams at Microsoft

Ivan Kuo01 mins

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts.

This past week’s guest was Ross Smith, Director of Test at Microsoft. Ross Smith was responsible for the creation of the language quality assurance game, making the process significantly faster and more effective. Learn more about Ross’ current projects as a part of 42projects‘ management innovation team by watching Gabe Zichermann’s full interview with Ross.


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