Livecube: Building the World’s Most Engaging Event App

Gabe talks to Livecube‘s co-founder and CEO Aaron Price about Livecube, the app that engages audiences at events. Livecube gives people a better way to participate in conversations around online and off-line events by gamifying these interactions.
Watch the full webinar below to learn how Livecube is a great way for people to engage with the speakers and other attendees through social media.

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Jesse Schell on The Pleasure Revolution

In late 2013, Gabe traveled to 12 cities worldwide for GSummit Global, a series of full-day workshops and meetups to bring GSummit closer to gamification fans. As a part of GSummit Global, we also released 10 new webinars and videos by gamification and engagement professionals. We will be releasing them publicly as we keep counting down to GSummit 2014.

Jesse Schell, CEO of Schell Games, explains why “gamification” is only the tip of a much larger iceberg that is influencing all of society, and he will go into some detail about best practices for using pleasure to improve the motivational design of a wide variety of experiences.

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Spotlight Expert & GSummit SF 2014 Speaker: Amy Jo Kim

As we move into our next installment of GSummit (June 10-13 in San Francisco), we look at some of our speakers and experts that have helped shape the user engagement space. This week’s Spotlight Expert is Amy Jo Kim (@amyjokim) — Game Designer & Creative Director at ShuffleBRain. Amy helped kick off the very first GSummit back in…

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Spotlight Expert & GSummit SF 2014 Speaker: Andrea Kuszewski

As we move into our next installment of GSummit (June 10-13 in San Francisco), we look at some of our speakers and experts that have helped shape the gamification & user engagement space. This week’s Spotlight Expert is Andrea Kuszewski (@AndreaKuszewski) — Researcher & Manager, Scientific Vortex Group. Andrea has been one of our top rated speakers at GSummit multiple…

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Case Study: Driving Loyalty Across Brands at Yamaha

In late 2013, Gabe traveled to 12 cities worldwide for GSummit Global, a series of full-day workshops and meetups to bring GSummit closer to gamification fans. As a part of GSummit Global, we also released 10 new webinars and videos by gamification and engagement professionals. We will be releasing them publicly as we keep counting down to GSummit 2014.

Jeff Hawley is the Director of Customer Experience Group at Yamaha Corporation of America (@TheYamahaHub), and he will challenge you to think of Yamaha as a brand bigger than motorcycles or music instruments.

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Adam Penenberg: How Games Inspire Breakthrough Thinking

In late 2013, Gabe traveled to 12 cities worldwide for GSummit Global, a series of full-day workshops and meetups to bring GSummit closer to gamification fans. As a part of GSummit Global, we also released 10 new webinars and videos by gamification and engagement professionals. We will be releasing them publicly as we keep counting down to GSummit 2014.

Adam Penenberg is a journalism professor at New York University, author of “Play At Work” and editor of PandoDaily, and in this seminar he talks about examples of games in non-game activities from historic methods of teaching human anatomy to modern companies gamifying training.

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Case Study: Nissan and GT Academy

In late 2013, Gabe traveled to 12 cities worldwide for GSummit Global, a series of full-day workshops and meetups to bring GSummit closer to gamification fans. As a part of GSummit Global, we also released 10 new webinars and videos by gamification and engagement professionals. We will be releasing them publicly as we keep counting down to GSummit 2014.

Karl Dunn, Creative Director at TBWA Chiat Day , talks about how Nissan GT Academy came to be and how it engaged 400’000 players to participate.

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Case Study: The Search for New Genres of Serious Games at IBM

In late 2013, Gabe traveled to 12 cities worldwide for GSummit Global, a series of full-day workshops and meetups to bring GSummit closer to gamification fans. As a part of GSummit Global, we also released 10 new webinars and videos by gamification and engagement professionals. We will be releasing them publicly as we keep counting down to GSummit 2014.

Phaedra Boinodiris, the global serious games program manager for IBM, talks about how IBM has used serious games and gamification in the past and how it intends to go beyond its application in training to other areas.

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Managing Gamification Initiatives and Expectation with Rabobank

Last week, we featured Rabobank‘s Gamification Hub manager, Maarten Molenaar to discuss Rabobank’s gamification initiatives and what internal measures were taken by the Dutch banking and financial services company to achieve its business objectives with gamification.

Watch the full interview below to learn about:
  • How Maarten jumpstarted the gamification hub within Rabobank.
  • The importance of having a consolidated gamification central hub for the organization.
  • How to balance gamification and overall user experience when solving business challenges.
  • What gamification hub best practices can be taken applied for other organizations.
  • How to manage different expectations amongst colleagues and key stakeholders.
Be sure to also catch our next episode of the Gamification Revolution this Tuesday April 22th at 1 PM ET:



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Case Study: Lessons on Gamifying Social Media at Events with Livecube

In late 2013, Gabe traveled to 15 cities worldwide for GSummit Global, a series of full-day workshops and meetups to bring GSummit closer to gamification fans. As a part of GSummit Global, we also released 10 new webinars and videos by gamification and engagement professionals. We will be releasing them publicly as we keep counting down to GSummit 2014.

This week, Aaron Price, co-founder of Livecube and founder of NJ Tech Meetup, will share his learnings after successfully gamifying social media at events, including GSummit for the past 2 years. We are also doing it this year, so stay tuned and participate to win awesome prizes!

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Gartner Redefines Gamification: What Do You Think?

Gamification is considered a relatively new term. As a new term, its definition is in flux and is continually changing. The popular media and different professionals continue to offer different and sometimes competing definitions. As different definitions are offered, it is up to everyday people to accept or reject those definitions.

Gartner, a leader in information technology research and advisory, has recently offered a new definition of gamification. As an industry leader, their definition carries some weight. Gartner redefines gamification as, “the use of game mechanics and experience design to digitally engage and motivate people to achieve their goals.” This is a very loaded definition with very specific implications.

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