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McDonald’s Eats Up Game-Based Training for New Meal Prep System

Anthony Conta - June 23, 2016

Gamifying Home Energy Management with Homebeat

Heong Weng Mak - June 21, 2016

MOBA’s Promote Teamwork While Disparaging Negativity

Heong Weng Mak - April 27, 2016

Shifting Commuting Habits with BART’s Experimental Loyalty Program

Heong Weng Mak - April 19, 2016

5 Examples Gamification in Consumer Engagement Space

Heong Weng Mak - March 10, 2016

CataBoom: Sparking Brand Loyalty with Rewarding Games

Heong Weng Mak - February 29, 2016

Gamifying Sexual Health with OhMiBod’s Lovelife Krush

Heong Weng Mak - February 23, 2016

Gamifying the Mobile Shopping Experience with Biddl

Heong Weng Mak - January 18, 2016

Redefining Consumer Market Research with OnePulse

Heong Weng Mak - December 14, 2015

Modernizing Customer Loyalty Program With Canadian Tire Money

Heong Weng Mak - December 7, 2015

Improving Personal Financial Management with Gamified Mobile App Jojonomic

Heong Weng Mak - November 23, 2015

Improving Your Business English With Wall Street Journal’s Newsmart

Heong Weng Mak - November 16, 2015

Exploring Travel Experiences with Shangri-La Hotel’s Love Journey

Heong Weng Mak - November 10, 2015

Gamification Review Part III: Why Kotex’s Mis Momentos Campaign Succeeded

Steve Bocska - October 20, 2015

Gamification Review Part II: Why Kotex’s Mis Momentos Campaign Succeeded

Steve Bocska - October 19, 2015

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