We were excited to have Robert Tercek join us this year at GSummit. Below are his bio, video and slides from GSummit SF 2014: Robert Tercek is one of Hollywood’s most prolific creative executives in digital media. He has designed and produced hundreds of titles published across every platform from television shows to computer and…
It is estimated that by 2016, there will be $2.5Bn directly spent on gamification alone. It is no secret that gamification has attracted the interests of many venture capital firms and various investors. For the “g” word that became hot in 2010, becoming a billion dollar industry may not have been the initial expectations.
An updated look at Mario Herger, Senior Innovation Strategist at SAP Labs [SlideDeck id=’4246′ width=’100%’ height=’450px’]
Hello GCo Readers! Are you itching to see all those awesome pictures from GSummit 2012? Now you can! We’ve just created a brand new Flickr account to showcase all of the best pictures. We currently only have photos from the VIP Party and the Day 1 Workshops but will have the rest of the photos in…
Kevin Richardson of MTV began his talk with a look at Volkswagen’s Fun Theory Contest. After seeing an add featuring “the deepest trash can in the world,” (a garbage can outfitted with a sensor that triggers when trash is deposited and echos the sound of something falling very far and clanging to the bottom.) Richardson…
Last week we featured two loyalty gamification pros from Maritz Motivations: Barry Kirk and Bill Hennessey, to talk to us about the proper way to gamify loyalty and how strongly immersed the gamification is in this long standing industry.
Want to increase your knowledge on persuasive design? Be sure to sign up for Barry & Bill’s full-day Workshop at GSummit SF 2014 (June 10 in San Francisco)–Persuasive Design Workshop for Next-Gen Loyalty Marketing.
Watch the full interview below to learn about:
And much more! Check out the full 3-man special on gamified loyalty below. Be sure to also catch our next episode of the Gamification Revolution this Thursday at 1 PM ET. Also, learn more about Barry & Bill’s Persuasive Design Workshop for Next-Gen Loyalty Marketing at GSummit this June 10th.
The most effective educational games are the ones that teach students who are unaware they’re learning. Using the puzzle game DragonBox, the Washington State Algebra Challenge rewards students for learning algebra through innovative gameplay.
The competition isn’t even over yet and the goal of 250,000 problems solved is long-past achieved.
US college tuition fees have been skyrocketing for the past decade and estimated student debt loans just exceeded over $1 trillion earlier this year. These signs are a cause of concern for higher education students but rest assured, Grantoo is on the case. Co-founded by Dimitri Sillam and Mikhael Naayem, Grantoo is a social gaming…
A game called EteRNA is being used to further research into how RNA folds itself into particular shapes. The game is a way of crowdsourcing the modeling to free biomedical scientists to use the shapes for their research.
Mastering the mechanics and principles for effective implementation of gamification is no easy feat for any aspiring gamification experts. Yet, mastering the art of articulating and pitching gamification to one’s own organization can be daunting task for many. How does one successfully pitch gamification to their colleagues and upper management? Although the task ahead may…
The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Join us and have all of your gamification questions answered by these experts. This past week’s guest was Mark Koerner, VP of Product at employee wellness platform Keas.
Gabe and Mark go through some of the features of Keas and discuss how organizations can improve their internal processes by engaging with employee health. Learn about the intricacies of data privacy, the metrics for success, and Keas’ general approach of gamification for health in the video below:
This week on the Gamification Roundup, we got news filled with possibilities. NextJump provides an leisurely gameplay platform akin to Draw Something, GDC Online is making a gamification summit in Austin, Bunchball writes an article about the work ethic of millenials, International scientists create an epidemic game to research disease outbreak models, and Bluewolf and Bunchball partner up to…
The prospect of talking about the dangers and downfalls of gamification gone wrong sounds a bit taboo for a gamification conference. But just because something is uncomfortable doesn’t mean it doesn’t exist, and Nir Eyal, author of Hooked: How to Build Habit Forming Products, wants people to know the dangers of gamification. In a recent article, “Is…
With a new gamification offering, Spigit, a company specializing in using social technology and the power of crowds, looks use a game to engage their customers while at the same time generating new ideas. Unlike being forced to sit through Nicholas Cage’s film of the same name, Spigit’s FaceOff offers consumers the chance to be brand consultants and…
Gabe talked to Boeing’s process analyst Ryan Kleps on our weekly Gamification Revolution webinar to learn about Ryan’s work in the aerospace giant’s IT and training departments, where gamification has emerged as a successful technique for teaching software developers.
What started as a search for a more agile approach to supplement the existing software development processes, resulted in a new approach to training. The first iteration of Ryan’s gamified training program is football-themed, and came from his experience with teaching kids. He figured that adults would like football just as much as kids, and he was right. Class survey results were outstanding, and football terminology like ‘yardage’, ‘flags’ and timed ‘game’ became ubiquitous and motivated people to achieve more.
Watch the full webinar below to learn about the actual steps and techniques used, which included splitting the class into teams and breaking material into 30-minute ‘Pomodoros‘. If, like us, you have been following previous Gamification Revolution webinars, you will not be surprised that even at a highly technological company like Boeing can benefit from relatively low-tech gamification techniques. As Ryan notes, an important element of Boeing’s gamified training success lies in merging elements of knowledge to the micro-reward of doing something in the class, like having a break, getting up etc., where IT is by far not a requirement.
This, and much more, in this dynamic 30-minute discussion! Ryan will also be speaking at GSummit 2014 this year June 10-13 in San Francisco along with other 55+ speakers.
Enjoy the webinar and be sure to catch our next episode of the Gamification Revolution next Thursday, May 29 at 1 PM ET!
