It is estimated that by 2016, there will be $2.5Bn directly spent on gamification alone. It is no secret that gamification has attracted the interests of many venture capital firms and various investors. For the “g” word that became hot in 2010, becoming a billion dollar industry may not have been the initial expectations.
I’m a recent convert to HBO’s hit series, Game of Thrones – and binge watching in catch-up mode is a favorite activity in my home on lazy Sundays. Inasmuch as I’m just getting to know the complex, fantastic miniseries, I’m no ice cream or gamification neophyte. So it was with some excitement that I followed Foursquare’s newest promotional tie-in, The Game of Cones.
Gigya has recently released a new infographic that shares some statistics about their gamification implementations in 2012. According to their internal study, Gigya was able to raise website commenting by 13%, social sharing by 22%, and content discovery via activity feeds by 68%. Overall, Gigya has claimed their implementations in 2012 have resulted in a general 29% increase in site actions.
This week, Gabe Zichermann returns with plenty of exciting announcements for our viewers covering GSummit 2014, talk about the evolution of loyalty programs and answer some questions from the audience.
Watch the full video to learn about:
Check out the video below as Gabe gives everyone the lowdown. Be sure to also catch Dan Green, co-founder and CTO of Wikistrat on our next episode of the Gamification Revolution this Thursday at 1 PM ET.
In our next collection from the best gamification stories of 2013, we have a cornucopia of healthy gamified applications for everyone to check out. Gamification Co readers were most interested in seeing new health apps in 2013 and we have about 20 of the top health apps for you to check out here.
Here’s to seeing even more at 2014! (Especially with all that new stuff at CES)
Today in our ongoing GList, we’re featuring Adeo Ressi. In the tech world, startups are a dime a dozen. Many become huge successes but many more eventually fail. For the few success who were lucky enough to be apart of a startup accelerator, what aspects enabled them to succeed where nobody else could? Sure, one…
I’ve officially caught the bug this winter — infatuated with this fascinating online scavenger hunt, which has been unapproachable from the world of the average lazy human lacking cryptography or coding skills (that is to say, myself).
Cicada 3301, now in its third year, is a codename for both a covert organization and an online puzzle game popping up every January since 2012. This mysterious entity has been drawing hundreds of players into a vortex of exquisitely sophisticated series of clues without an explicit goal or end-time. This year’s first clue arrived on January 6, the Epiphany Day, when Christians celebrate the manifestation of Jesus Christ to the people in a human form. Cicada 3301 must think very highly of themselves, and so far most of us would agree.
Get Rewards For Going Green With climate change consistently making headlines in recent news, making efforts to go green seems more important now than ever. Making the right choices in regards to the environment can be challenging for those who do not have extensive knowledge in the area. Thankfully, developers have created a new mobile…
Last week, Keas came out of stealth to reveal a gamified business that aims to engage individuals in the quest to get more fit. The company was founded by George Kassabgi and Adam Bosworth in 2008, who previously worked heading up the Google Health program. The site has already gone through a 12 week pilot at…
If you want your employees to thoroughly grasp new techniques, consider finding a way to make the learning into a game. It may sound quite unorthodox to use principles of game interaction to teach adults new business concepts, but the benefits of gamification in the workplace are proven. The effective relationship between games and learning has been studied in…
Salesforce Unveils Work.com at Dreamforce 2012 After acquiring it a year ago and just recently rebranding it, Salesforce takes Rypple and reinvents it once more into Work.com during their Dreamforce conference yesterday. Rypple on its own was initially just a social management performance platform – one that emphasizes a social collaborative approach over that of…
Enterprise Gamification Consultancy has released its latest report on the state of sales platforms that offer gamification solutions. The report offers detailed, data driven insights for any organization looking to gamify its sales solutions or to enhance its existing sales solutions with gamification. In addition, it provides a picture of the current landscape, with company profiles, market breakdowns, and industry predictions.
Gamification has made its way across multiple industries in just the past few years. The process of adding game mechanics to engage users and solve problems has been seen within health, hospitality, business, and education. Although there have been a few offline applications of gamification–one of my favorites being the immersive budgeting games through Innovation…
Historically, games have focused on competition. Gambling, video games, board games, and athletic sports are often defined by having a winner. On Forbes a few weeks ago, author Haydn Shaughnessy looked at the rise of gamification and the return of game-like competition to the workplace. According to him, too many corporations focus solely on collaboration…
Last week, we featured MIT graduate students Travis Rich and Kevin Hu to talk about their gamified crowdsourcing project, GIFGIF. The MIT Media Lab project aims to map out the emotional language of animated gifs using game mechanics to draw user engagement and quantifiable methodologies to gather research data.
Be sure to also catch our next episode of the Gamification Revolution this coming Tuesday April 15th at 1 PM ET:
