“It is not the strongest of the species that survives, nor the most intelligent that survives; it is the one that is most adaptable to change.” That is one of the most well-known “quotes” from Charles Darwin – even though it was never said or written by Darwin himself. The above quote, as proven in…
As we move into our next installment of GSummit (June 10-13 in San Francisco), we look at our past GSummit speakers and experts that have helped shape the user engagement space. This week’s spotlight Gamification Expert is Kevin Werbach–Associate Professor at The Wharton School at UPenn and teacher in the massively successful online Gamification Class on…
Last week we featured two loyalty gamification pros from Maritz Motivations: Barry Kirk and Bill Hennessey, to talk to us about the proper way to gamify loyalty and how strongly immersed the gamification is in this long standing industry.
Want to increase your knowledge on persuasive design? Be sure to sign up for Barry & Bill’s full-day Workshop at GSummit SF 2014 (June 10 in San Francisco)–Persuasive Design Workshop for Next-Gen Loyalty Marketing.
Watch the full interview below to learn about:
And much more! Check out the full 3-man special on gamified loyalty below. Be sure to also catch our next episode of the Gamification Revolution this Thursday at 1 PM ET. Also, learn more about Barry & Bill’s Persuasive Design Workshop for Next-Gen Loyalty Marketing at GSummit this June 10th.
With the consistently sold-out success of our Certification Workshops at GSummit each year, we decided to add a workshop experience to the regular conference agenda FOR ALL ATTENDEES to participate it. We call them Hands-on Labs and they’re going to be one of the best aspects of this year’s event–guaranteed! Each of the 90-minute Labs will offer a limited group…
This year, the campaign for UNICEF’s Tap Project is challenging us to set our phones aside for a few minutes in exchange for a clean water donation. Just to give you an idea of the challenge: spending a mere 10 minutes away from your phone provides a full day of clean water to a child in need. The longer you go, the more water is donated.
“Some of us can’t go for more than a few minutes without checking our cell phones. Imagine what it’s like to go days—or longer—without safe drinking water” says Caryl Stern, President and CEO of the U.S. Fund for UNICEF.
Sometimes when you want to gamify in a large organization, the hoops and hurdles you need to surpass may seem daunting. Sascha Goto is an Senior IT Manager at McKinsey who was able to successfully implement his own low-tech gamified system and was able to share some wisdom for us all on how we might approach doing the same thing.
He joined us on our weekly Gamification Revolution webshow with Gabe Zichermann and talked about:
Watch the full interview below and catch this week’s special double-guest episode on gamifying loyalty with Maritz’ Barry Kirk and Bill Hennessey this Thursday at 1 PM ET.
There has been a lot of buzz going on as more schools and universities adopt methods of game based learning. It’s gaining so much ground that studies are emerging to test if game based learning is truly effective. From what the studies have learned thus far , the answer is a resounding “Yes, it is.”
In late 2002, the iVISiCE (interactive Visualization in Civil Engineering) project was founded to assist students of Civil Engineering in their studies. The project was to test if learning by ways of animations and visualizations was more effective than traditional textbook methods.
There’s a very interesting phenomena in biology I’ve been wanting to link to gamification called “the winner effect.” When any animal, from fish to humans, wins a contest, they have a large release of testosterone and dopamine in the brain. Over time this changes their brains structure and chemical makeup, making them more confident, smarter, and able to take on larger challenges than before.
The 7 best gamified vending machines we’ve seen so far Over the last couple of years we’ve seen a series of amazing customized vending machines entertaining city dwellers worldwide with gamification elements like dancing, singing and recycling. Here are top 7 favorites. VOTE for your favorite from the list or add your own! Top…
Victor Manrique is a prominent gamification community member, author of EpicWinBlog, and professor of Iversity’s Gamification Design MOOC (also free!) who joined our weekly Gamification Revolution webshow to talk about teaching gamification design to the masses. He is joined by Gabe Zichermann to talk about his experiences teaching and discussed:
And much more! Watch their full interview below to get all the talking and be sure to join us this Thursday for our next episode featuring Sascha Goto of McKinsey to discuss his work in bringing gamification into IT Management. Click through to get show reminders!
This is Part 3 in our series on “Gamification in LinkedIn.” See Part 1 here: Why Gamification Should Be in Your Linkedin Profile and Part 2 here: The Top 20 Companies with Employees That Have Gamification in Their LinkedIn Profile. If you’re interested in which industries have the most people with “gamification” in their LinkedIn profile, search…
I’ve officially caught the bug this winter — infatuated with this fascinating online scavenger hunt, which has been unapproachable from the world of the average lazy human lacking cryptography or coding skills (that is to say, myself).
Cicada 3301, now in its third year, is a codename for both a covert organization and an online puzzle game popping up every January since 2012. This mysterious entity has been drawing hundreds of players into a vortex of exquisitely sophisticated series of clues without an explicit goal or end-time. This year’s first clue arrived on January 6, the Epiphany Day, when Christians celebrate the manifestation of Jesus Christ to the people in a human form. Cicada 3301 must think very highly of themselves, and so far most of us would agree.
Vitality is an international, comprehensive and personalized wellness program, which from its origins in the 1990s incorporated basic gaming elements of points, status and awards. As we evolve we continue to ask ourselves: What mechanisms encourage our members to participate and get healthier? And moreover, how do we sustain and increase engagement over time?
To that end, we introduced Vitality Squares early in 2013, as an online health-themed game of chance that can be played by members once a month to earn points.
We often like to say that sometimes good design and creativity can trump technology, like in the case of Amy Baskin’s grammar olympics or David Hunter’s zombified geography curriculum. Most people want to use gamification solutions with fancy apps and SaaS solutions but what if you simply don’t have the resources? Monica Cornetti is a gamification expert specializing in using some creative designs for training purposes and we invited her to speak on our weekly Gamification Revolution webshow.
She walks us through her methods for low to no tech gamified training and shares her knowledge on:
And much more! Watch her full interview with Gabe Zichermann below and be sure to watch Victor Manrique join on our gamification show this Thursday at 1PM ET:
Gamification is nothing new to football. The NFL gamified their website back in 2012 as a way to engage more fans, and we’ve all seen Super Bowl ads that have games & contests embedded into them. At Super Bowl 48, gamification, once again, was all around us. Below are our Top 10 favorite examples (in no particular…
